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Navigate Your Path to Success

Women on Business

This week I am presenting at a wonderful conference- Linkage. Often this meant trying to read Mapquest directions while driving on a highway or in the dark. Success Factors Essential to the Advancement of Women in Business It is amazing! It is amazing, after all the has. Do You Have Success Amnesia? Some say life is a.

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Cast the Net Wide – Make the Most of Your Promotional Time and.

Women on Business

When testing ideas are part of the creative process for product, service, or business development, this triangle must be a business priority: To test product, watch prospects interact with it—whether they use a tool, read a book, choose a necklace, or scan an airline ticket. Cultivate the local media. Design stems from USE.

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Win Back Trust with Raw, Unscripted, and Real Messaging

Skip Prichard

We see the slick presentations, the perfect press conferences, the polished speakers reading teleprompters, the perfectly-perfect everything. That’s why we pay close attention to social media where we can see the video for ourselves. This lack of trust extends into the world of technology, as well.

Brand 121
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Customer Reference Programs at The Tipping Point

Harvard Business Review

Buyers increasingly expect to check with their peers before they'll purchase from a company — using social media, peer communities, old fashioned live events and conferences, personal and professional networks, and other connective tools. Social media understands this and facilitates it. Traditional media also gets this.

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Customer Reference Programs at The Tipping Point

Harvard Business Review

Buyers increasingly expect to check with their peers before they'll purchase from a company — using social media, peer communities, old fashioned live events and conferences, personal and professional networks, and other connective tools. Social media understands this and facilitates it. Traditional media also gets this.

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The Data-Driven Case for Vacation

Harvard Business Review

As we consider what was happening during 2000–2015, we can’t help but think of the cornucopia of time-saving technologies that were created during the information and cell phone revolutions. You’re welcome.” Take a moment for that number to set in. Imagine the impact those vacations could have on the U.S.

Stress 8
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Apple's Trojan Horse

Harvard Business Review

As I''ve written in my previous two blog posts, our first inclination is usually to play down the potential impact of a new technology. The Apple TV will whisk us to work, to school, to conferences, to the city, to Second Life, to our memory palace and virtual library, to shared worlds like Eve and Halo. So let''s behold them.