Leading Blog

JUNE 23, 2023

D ISRUPTION has become synonymous with innovation. In contrast, nondisruptive innovation is “achieved without disrupting a preexisting market and its associated companies and jobs.” In Beyond Disruption: Innovate and Achieve Growth without Displacing Industries , Blue Ocean Strategy authors W.

Disruptive Innovation 300

Disruptive Innovation Blue Ocean Strategy Innovation Brand 300

Leading Blog

MAY 1, 2023

Beyond Disruption : Innovate and Achieve Growth without Displacing Industries, Companies, or Jobs by W. Mauborgne Blue Ocean Strategy forever changed how the world thinks about strategy. Chan Kim and Renée Mauborgne offer up a bold, new idea that will transform how we all think about innovation and growth.

Blue Ocean Strategy 271

Blue Ocean Strategy Mauborgne Books Leadership 271

Tanveer Naseer

APRIL 1, 2014

From blue ocean strategy to Michael Porter’s five forces, Vijay Govindarajan’s reverse innovation to Richard D’Aveni’s hypercompetition, great thinkers and their ideas directly effect how companies are run and how business people think about and practice business.

Blue Ocean Strategy 220

Blue Ocean Strategy Prahalad Christensen Leadership 220

LDRLB

SEPTEMBER 12, 2013

Global firms have employed blue ocean strategies to cater their services and offerings to the BoP (Bottom of Pyramid). The BoP markets are a hotbed for innovation and companies that are able to mold their business models to fit within this paradigm can truly alter traditional business models.

Competitive Advantage 154

Competitive Advantage Prahalad Blue Ocean Strategy Glocalization 154

Rajesh Setty

DECEMBER 4, 2008

We had offshored our development team but when we did a rightshoring exercise, we found that a dual-shore approach works better. You can say that we are sort of using cloud computing a bit. The goal is to fully leverage the power of Amazon EC2 kind of infrastructure to help with scaling when we start seeing an eyeball-explosion.

Blue Ocean Strategy 30

Blue Ocean Strategy CPM Licensing Open-book 30

Harvard Business Review

FEBRUARY 12, 2015

We developed an analytic tool—the Pioneer-Migrator-Settler Map—to address precisely that challenge and, as we discuss in the new Blue Ocean Strategy, Expanded Edition , its beauty is that it can be applied dynamically over time to shift the trajectory of a company’s profitable growth prospects.

Productivity 8

Productivity Products Blue Ocean Strategy Price 8

Harvard Business Review

APRIL 29, 2014

With this information we designed a value proposition together, using the Blue Ocean Strategy canvas approach , on which value propositions can be compared in terms of their features. One day, our company developed a set of products and services that offered Rosemary all she needed to enjoy her pool experience.

Strategy 12

Strategy Blue Ocean Strategy Execution Workshop 12