article thumbnail

From Boring to Bravo: How to Revamp Your Employee Newsletter and Keep Your Team Interested

HR Digest

Creating an employee newsletter that truly captivates your team is easier than you might think! A well-crafted newsletter can not only keep your employees engaged and feeling valued but also improve communication and productivity. What is a newsletter? But let’s be real, not all newsletters are created equal.

article thumbnail

The Importance of Testing in an E-marketing Campaign

Women on Business

The same principles apply to e-marketing: before rolling out a campaign to a large audience, test it on a small one. How does their e-marketing supplement their traditional marketing? Create a Benchmark Traditional direct marketing always uses a control piece as the benchmark, generally with an A/B split test.

Marketing 162
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

AARP – The Last Membership Card You Will Ever Need!

CO2

I remember when I was at the beginning of my career and calling on AARP as a direct marketer to do their work. My wife, Chris , thought it would be quite amusing to put the direct mail on my desk, yes, including the membership card. Where has time gone. You know the work of calling on Senior Citizens.

article thumbnail

The Big Picture of Business – How and When to Collaborate, for Best Business Advantage.

Strategy Driven

To succeed, it needs to be more than an advertising and direct marketing campaign. As an integrated process of life skills, career has its place. If you enjoyed this article, let us keep you up-to-date on other newly published insights by signing up for our complimentary StrategyDriven Newsletter. First Attempts.

article thumbnail

The Big Picture of Business: Corporate Communications – Correctly Positioning Your Company

Strategy Driven

The marketplace is rapidly expanding and is an excellent career choice for young people. Marketing Program. Direct marketing. Indirect marketing. Industry and professional marketing. Work and abilities of your employees are diverse and creative. Recognize the role of professional communicators. Advertising.

article thumbnail

The Big Picture of Business: Institutional Reviews Help Public Companies to Learn from the Downturn and Move Forward

Strategy Driven

Branch 5: Sales strategy, sales training, marketing strategy, customer service, advertising, direct marketing, public relations, special events, video production, promotional specialties, graphic design-production and website design-production. You offer a promising career and future for people with ideas and initiative.

Review 57
article thumbnail

What Really is The Big Picture of Business

Strategy Driven

You offer a promising career and future for people with ideas and initiative. Advertising is a process, part of marketing and a cousin of sales. Have concurrent programs in your plan, including direct marketing, sales promotions, advertising, internet presence, specialty advertising, public relations and other marketplace presence.