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Shadow IT Is Out of the Closet

Harvard Business Review

An impatient marketing or finance manager would, on the sly, secure some extra budget money and hire a contractor to build a little database that tracked mailing addresses or top-line financials. Slowly but surely, as the little database grew bigger and bigger, the manager would wedge the cost into her operating budget.

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Develop Your Company’s Cross-Functional Capabilities

Harvard Business Review

You’ll often find customer relationship management within marketing, budgeting within finance, supply-chain management within operations, outsourcing within procurement, training within HR, and new product development within R&D. When functional boundaries prevail, there is no construct for managing capabilities.

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How to Compete When IT Is Abundant

Harvard Business Review

The original IT department was formed to centralize a unique expertise that could purchase, implement, and manage technology in the enterprise. Rather than serving as an adjunct to the core business, or merely a cost center, IT is becoming intrinsic to the very products and services that every company offers. Why is this?

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Why Verizon's iPhone Could Be Good for AT&T

Harvard Business Review

It may seem counterintuitive, but smart companies need to routinely rid themselves of less profitable customers, the same way an asset manager or rebalances an investment portfolio or a Major League Baseball general manager trades a declining player. We call these people Cost Center Consumers, and they come in two flavors.

P&L 14
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There Are 4 Futures for CMOs (Some Better Than Others)

Harvard Business Review

This is a break from the traditional paths of finance, sales, and operations to the top spot. Most marketers recognize that marketing is much more than running campaigns and managing brand identity. Elisa Steele at Jive Software, Jay Farner at QuickenLoans, and Susan Lintonsmith at Quiznos have even gone from CMO to CEO.

CEO 8
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How Cloud Computing Is Changing Management

Harvard Business Review

Theories and practices of management often spring from the opportunities created by new technologies. Client-server technology begat enterprise resource planning systems, and the consequent system-wide visibility that was required for what we call business process management (BPM). yagi studio/Getty Images.

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Your Company’s Energy Data Is an Untapped Resource

Harvard Business Review

Who at your company will be put in charge of turning buildings operations from a cost center to a revenue center? And yet few corporate managers are asking such questions, much less taking advantage. Cost Savings. And of course, few such managers have a background in information technology.

Energy 8