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Tips for Working With Professional Construction Accounting Firms

Strategy Driven

A general bookkeeper or inexperienced CPA must address this. An excellent CPA for construction firms can also help their clients prepare and file taxes, reducing their risk of audits, penalties, and fines. The construction accounting firm you choose should be able to build and maintain an appropriate reputation in your local market.

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Understanding How Organizations Can Measure Digital Success

Tanveer Naseer

including digital marketing success. The digital marketing promise has always included the ability to measure the impact of your online marketing dollars. Delivering on this promise has been a challenging activity that many leaders grapple with when measuring digital marketing benchmarks for success.

CPA 261
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44 Content Marketing Agencies Defined by 65 Marketers

Miles Anthony Smith

65 Content Marketers List the 44 Content Marketing Agencies Crushing It (Plus 70 Tips & 78 Myths Dispelled) ​Digital marketing is becoming harder to ignore as we now live in a world of internet ubiquity. Click "READ MORE" to see the 44 content marketing agencies and 70 related tips from the experts!

Marketing 105
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Healthy Habits Of Successful Leaders – An Expert Roundup

Joseph Lalonde

Even if it’s walking to the local market for lunch, or parking further away in a parking lot. I adore my CPA and bookkeeper and we strive to be generous with what we have. Which leads me to this conclusion; one of the healthiest habits you can operate in is healthy thinking! John Jantsch of Duct Tape Marketing.

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Why We Need to Update Financial Reporting for the Digital Era

Harvard Business Review

The market caps of just four companies, Apple, Alphabet, Amazon, and Microsoft, now exceed $3 trillion. Their combined assets of $944 billion are an order of magnitude lower than the combined assets of $7,700 billion of the largest 3,177 companies in 1986, when the aggregate market capitalization reached $3 trillion for the first time.

Report 8
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When Growth is Deceiving

Harvard Business Review

Only after a deep dive into the data did I discover, to my surprise, that we were operating under the wrong assumption. The size of the loss will vary by company and market. My father was a CPA and amateur poker player. At the end of that stretch he felt duty bound, as a CPA, to calculate his performance.

CPA 8
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Who Rules the Web Now?

Harvard Business Review

Adding a profile on Facebook has little to no impact on Facebook's operating costs. Instead, each possesses a wealth of user information to target ads to individual consumers on a cost-per-click (CPC) or cost-per-action (CPA) basis. The extra search on Google, essentially, is immaterial to Google's economics.

CPA 15