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What 40 Years of Research Reveals About the Difference Between Disruptive and Radical Innovation

Harvard Business Review

The first thing they should know is that not all technological change is “disruptive.” ” It’s important to distinguish between different types of innovation, and the responses they require by firms. Or, they may create markets where no market exists and turn non-consumers into consumers.

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How the Internet of Things Changes Business Models

Harvard Business Review

As the Internet of Things (IoT) spreads, the implications for business model innovation are huge. And when feature innovation eventually proved to be too incremental, price competition would ensue, and products would become obsolete. Design Disruptive innovation Internet'

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When Rising Revenue Spells Trouble

Harvard Business Review

Leaders at Kodak, Blockbuster, Research in Motion, Digital Equipment, and, perhaps now, Best Buy can explain that one of the toughest challenges about responding to disruptive change is that the full financial impact only appears when it’s too late to respond in any material way. You may see the signs in a fringe group of customers.

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Beyond Core Competence

Harvard Business Review

But it got stuck in its core competence of traditional film products and missed the rise of digital photography and printing. To survive, it has stopped selling film cameras, focusing on the digital ones that dominate the market. Organizations such as IBM and GE have adapted over the years to remain competitive in the market.

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Why Consumer Tech Is So Irritatingly Incremental

Harvard Business Review

And they’d all seen radial tires take over the European market. market in the first 18 months after their introduction. In much of the 20 th century, technological innovation produced products that had plenty of room for improvement, opening up opportunities for high-end disruption. Goodrich, and General Tire).

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Kodak’s Downfall Wasn’t About Technology

Harvard Business Review

Today, the term increasingly serves as a corporate bogeyman that warns executives of the need to stand up and respond when disruptive developments encroach on their market. Given that Kodak’s core business was selling film, it is not hard to see why the last few decades proved challenging. Consider Fuji Photo Film.

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The Inevitable Disruption of Television

Harvard Business Review

The fact of the matter is that periodically, technologies or business model innovations allow start-ups to enter industries offering services that are generally cheaper and more accessible, but of far lower quality. This is the essence of what we call "disruptive innovation." But then that Hollywood magic starts to kick in.

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