Harvard Business Review

JULY 5, 2011

Kenyan groups understand frugal engineering suitable for the local market and are carefully adapting mobile technologies with African flavors. I had wanted to know why some of the best mobile apps in Africa are coming from that nation. Kenya dominates the mobility ecosystem in the region.

Market Penetration 10

Market Penetration Marketing Travel Hotels 10

Harvard Business Review

MAY 1, 2014

They have a defined brand and a fairly clear picture of market penetration, differentiators, and existing products and services. Do you see a company’s sales and customer service folks in the Midwest, while its engineers are clustered in Silicon Valley? Start-ups, especially high-tech ones, typically don’t have the same luxury.

Competitive Intelligence 8

Competitive Intelligence Market Penetration Maturity Information Technology 8

Harvard Business Review

SEPTEMBER 30, 2013

In Germany, a commitment to product quality and engineering excellence has been key both for multinationals and small- and medium-sized enterprises (SMEs). China can no longer rely predominantly on foreign consumption as an engine for growth. It has to develop domestic consumer markets and orient its production towards them.

Management 8

Management Market Penetration Innovation Engineering 8

Harvard Business Review

SEPTEMBER 3, 2012

Enter my co-author, MIT-trained strategist and engineer Juan Carlos Méndez-García, who consults with both start-ups and Fortune 500 companies. Then you enter hypergrowth, which typically happens somewhere between 10-15% of market penetration. Saturation is reached at 90%+. Images copyright 2012 Juan C. All rights reserved.

Learning Curve 11

Learning Curve Market Penetration Disruptive Innovation Kaplan 11

Harvard Business Review

SEPTEMBER 9, 2015

I learned this from working with senior executives at one of the world’s largest high-tech engineering companies recently, who were concerned that many of their big customer programs were over budget and behind schedule. As a result, we still need the Work-Out process to improve cross-boundary collaboration.

Welch 8

Welch Supply Chain Consensus Engineering 8

Harvard Business Review

JULY 12, 2017

Thus a trust and efficiency engine like blockchain technology has the potential to drive radical change in the insurance industry while improving transparency and outcomes across the entire value chain. In these cases, the insurers’ right to subrogate, or go after the assets of others to recoup their losses, is largely unenforceable.

Insurance 11

Insurance Industry Policies Market Penetration 11