Women on Business

AUGUST 26, 2011

I think sticking to these points will help you encourage your inner leader and learn how to actually lead your staff. As a leader you should always be willing to do what you have asked and I make sure that if I want something done I learn how to do it as well, which brings me to my second point. Lead by Example. Learn from Your Staff.

PR 207

PR Leadership Styles Efficiency Learning-by-Doing 207

Frank Sonnenberg Online

OCTOBER 26, 2021

With the advent of social media, the operative word “fast” doesn’t do justice to the speed at which bad news travels today. The second common reaction is to launch a high-profile PR stunt to repair the damage. They think they can win back trust and respect by showcasing examples in which they were kind, ethical, and socially conscious.

Reputation 125

Reputation How To Travel PR 125

Women on Business

JANUARY 24, 2011

But many businesswomen are so overwhelmed with running day-to-day operations, there is little or no time to do a good job at casting the net of promotional effort out—whether through community activities, donations, networking events, promotional campaigns, public relations initiatives, or advertising—it is NEVER enough!

Press Release 100

Press Release Discount Sharpe Advertising 100

Harvard Business Review

DECEMBER 2, 2016

And you can opt for strategies going forward that depend less on keeping information secret — that depend, perhaps, on difficult-to-imitate operational or sales capabilities, rather than trade secrets. Partly this is an operational capability — how do you quickly shut down avenues through which information is escaping?

Competitive Advantage 8

Competitive Advantage PR Information Fashion 8

Strategy Driven

AUGUST 1, 2014

Ethics and standards… those are for chumps. Once the PR crisis passes, things will get back to normal. Not engaging in planning for future operations: So what are you gonna do about it? Organizations must educate consumers, in a pro-active way, on how to best utilize their products-services. That’s life.

Budgeting 75

Budgeting Risk Management Quality Strategic Planning 75

Harvard Business Review

JUNE 10, 2014

Public relations and communications professionals—and the academic programs that train them—find themselves operating in a radically new environment. But, over time, most PR work focused on pitching journalists who worked for professional media organizations.

PR 8

PR Public Relations Conflict of Interest Ethics 8