First Friday Book Synopsis

AUGUST 25, 2013

Bob''s blog entries "Givers take all: The hidden dimension of corporate culture" "How Do You Create Innovation in Your Business? of the Oxford Princeton Program) in “The Corner Office” Compelling People Dave Kerpen HBR Huffington Post Hugh Martin (chief executive of Sensity Systems) in “The Corner Office” Inc.

Blog 75

Blog ROI Film McKinsey 75

Harvard Business Review

APRIL 25, 2013

The Conversation is also a 1974 film by Francis Ford Coppola whose themes include the role of technology in society and being so focused on what you are doing that you forget why you are doing it and become oblivious to what is happening around you. IT management ROA ROI' made me break out in cold sweats.

CIO 8

CIO ROI Agility Information Technology 8

Harvard Business Review

OCTOBER 20, 2015

Marketers have long known that stories capture consumers’ attention and they commonly weave storytelling into their marketing messages. In fact, while the total tourism market in Amsterdam grew 19 percent from 2009 to 2014, the Heineken Experience grew 143 percent. The New Tools of Marketing. Consumers opt in.

Brand 8

Brand Storytelling Trout Retail 8

Harvard Business Review

MARCH 2, 2015

They can miss important shifts in the market simply because the telltale signs don’t fit nicely within their models. In fact, my research has shown that in knowledge industries, rookies tend to outperform experienced staff in innovation and speed). The same is true in business. Add to Cart.

Learning Curve 8

Learning Curve ROI Film Learning-by-Doing 8

Harvard Business Review

JULY 10, 2013

While some in the industry wish that we could remain as creative free spirits with our clients as patrons, clients are becoming so squeezed — and so focused on ROI — that that model isn''t sustainable. That made a lot of sense in a pre-production world, where we had one shot to get the perfect image on film.

Advertising 8

Advertising Creativity Industry Brand 8