Women on Business

JANUARY 11, 2011

A Roadmap For Recovery Stimulus dollars are headed toward businesses that support these Recovery Act goals: Healthcare : Modernize the healthcare system with electronic medical records systems. Boston , MA Innovative entrepreneurs will find fertile ground for their ideas in Boston.

Press Release 157

Press Release Discount Education Transportation 157

Strategy Driven

APRIL 17, 2013

You probably didn’t answer, “How to implement effective marketing.” ” Marketing can sometimes slip through the cracks given the constant and pressing demands of sales, client service, and internal operations. Why is marketing important for your business? Writing is a key element of marketing.

Marketing 50

Marketing Press Release Consultative Brand 50

Lead on Purpose

AUGUST 6, 2009

I recently learned about a new System Design program at Cornell University structured to help you master the skills to take your products to a successful launch. As eCornell’s marketing agency, we partnered with them to launch a new Systems Design program.

Productivity 100

Productivity Products Press Release Discount 100

Harvard Business Review

MARCH 2, 2015

Nearly two years ago, I wrote that the phenomenal economic and social potential of commercial drones, more properly called unmanned aircraft systems (UAS), was being stymied by a slow-moving Federal Aviation Administration. Pending agency action, commercial uses for drones were effectively banned.

Transportation 8

Transportation Proposal Technology Press Release 8

Harvard Business Review

FEBRUARY 24, 2014

This discount is directly targeted to tablet makers (to be more competitive against iPads) as well as notebook manufacturers (to take on rivals that use Google’s Chrome operating system). For instance, when discount airlines started entering different markets, incumbent carriers typically panicked. PS4s by mid-February.

Discount 8

Discount Airlines Price Licensing 8

Harvard Business Review

APRIL 17, 2013

The common thread is that today''s model of capitalism overemphasizes short-term financial data and neglects information that gets at the true sources of sustainable value creation — things like innovation, brand equity, customer loyalty, and key stakeholder relationships. But there are other reasons too.

Report 8

Report Short-term Press Release Compliance 8

Ask Atma

MAY 5, 2012

What about doing market research?” process, some market research can still be done during the idea development stage. It is now possible to shift a large part of the market research into the product development phase. First, you would do market research to gain some insight into a potential market or an underserved market.

Business Model 93

Business Model Ries Agility Entrepreneur 93