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Leadership Lessons in Southwest Airline’s Fall From Grace

Modern Servant Leader

They ceased all advertising. In the same manner, I hope Southwest brands their changes with constructive marketing to regain the public trust in their ability to deliver reliable service. The post Leadership Lessons in Southwest Airline’s Fall From Grace appeared first on Modern Servant Leader.

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Paradigm Flip – New Book Releases Tuesday December 10th

Modern Servant Leader

Greetings Modern Servant Leader readers. Advance Praise for Aspiring Leaders. Ben… …provides a guide for contemporary leaders to leverage technology for the benefit of their organizations. Paradigm Flip is a must read for modern servant leaders.” – Larry C. Current Leaders.

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Leadership Lessons in Southwest Airline’s Fall From Grace

Modern Servant Leader

They ceased all advertising. In the same manner, I hope Southwest brands their changes with constructive marketing to regain the public trust in their ability to deliver reliable service. The post Leadership Lessons in Southwest Airline’s Fall From Grace appeared first on Modern Servant Leader.

Airlines 130
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Diversity in Leadership Matters: Comcast’s NBC Universal Peacock Example

Modern Servant Leader

One commercial, advertised during an NFL playoff game last night, showed two eggs in a nest. Supplier Diversity : In large organizations, marketing services are often provided by third parties. We see another example today, presented by Comcast’s subsidiary, NBC Universal, while launching the new streaming service, Peacock.

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Why Technology is Now Critical to the Mom & Pop Shop

Modern Servant Leader

Rather than be a danger to my fellow commuters, I pulled over at a small farm stand that also advertised homemade ice cream. To my surprise, this little stand, which had no apparent wires of any form (phone, electric or cable), advertised: “Cash, Credit or Check accepted” When it cam time to pay, I pulled out my credit card.

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Social Media Jobs, Roles & Responsibilities with Infographic

Modern Servant Leader

Before social media, traditional marketing roles emphasized push responsibilities. Most marketers focused on advertising, promotions and creating awareness through disruption of unrelated content. With the emergence of social media technologies , this responsibility shifts from mostly push to mostly pull (inbound) marketing.

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What’s Your Leadership Marque?

Lead Change Blog

Our world is saturated with advertising, marketing and branding, but are you missing the big picture? Do your followers recognize you as a leader or a manager? A servant leader or a narcissistic one? Logos, Brands, Slogans. …Your past success or failure , along with how you achieved it, defines your brand.