Harvard Business Review

SEPTEMBER 16, 2015

Multinational corporations long have looked for growth opportunities in emerging markets. In 2014, according to the latest United Nations estimate, direct foreign investment (FDI) in emerging markets reached more than $700 billion — accounting for over half (56%) of all global FDI flows for the first time. Crime exacts a toll.

Marketing 8

Marketing Company Compliance Reputation 8

Harvard Business Review

NOVEMBER 16, 2018

Studies show that it’s also counterproductive resulting in lower profit margins, return on equity , and employee morale ; costly delays as players haggle over the size of the kickback; and poverty and poor governance in the markets where they’re paid. ” Identify “moon markets” and walk away.

Management 11

Management Ethics Cost Bureaucracy 11

Harvard Business Review

JULY 22, 2013

The involvement of banks such as Goldman and J.P. Or is the problem simply that speculators have taken over the market for a crucial commodity? Markets that existed mainly for the convenience of industry have become dominated by exchange-traded funds, hedge funds, and investment banks. Morgan in the metals trade?

Cost 8

Cost Fraser Hedge Price 8

Strategy Driven

MARCH 2, 2012

Niche consultants place emphasis in the areas where they have training, expertise and staff support for implementation… and will market their services accordingly. Marketers might contend that the latest advertising campaign is equivalent to re-engineering the client company (though the two concepts are light years apart).

Consultative 62

Consultative Short-term Budgeting Strategic Planning 62

Harvard Business Review

NOVEMBER 28, 2017

One of your executives comes to you with a proposal: she wants to lower the quality of service at the restaurants, reduce product safety standards, use deceptive marketing practices, lower employee pay, and adopt worse environmental practices. Why do anti-profit beliefs persist in a market society? Paul Garbett for HBR.

Company 8

Company Short-term Long-term Price 8

Harvard Business Review

DECEMBER 7, 2010

Whether you are working in a large corporation with a presence in all the major markets or you're an owner operator with a single website, it is likely that your communications will reach people from a wide variety of cultural origins. If you are in business, then you are in a global business.

Advertising 15

Advertising Audience Banking Influence 15

Harvard Business Review

JANUARY 28, 2014

As the founder and president of a new ethical bank focused on environmental sustainability, Jay McGuane realized that he and his board needed to set guidelines about which loans to approve and which to reject on “values” grounds. Ethical banking had seemed so benign when Jay had decided to enter the industry.

Case Study 8

Case Study Banking Ethics Guidelines 8