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5 Leadership Lessons for Every Entrepreneur

Strategy Driven

Learn to Influence by Storytelling One of the most fundamental tasks of a leader is to influence people within the organization to accomplish the company’s goals. This strategy can be implemented by storytelling. Putting customers at the center of your business model has many benefits.

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Corporate Purpose: Monumental Change Starts With Your Leadership

CO2

Purpose considers these consequences to position your company not only for business success but also to be a positive contributor to creating a more equitable, sustainable, and thriving society. Ernst & Young Purpose Is Deeper Than Profit Small to midsize businesses often have a good understanding of why they do what they do.

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Corporate Purpose: Monumental Change Starts With Your Leadership

CO2

Purpose considers these consequences to position your company not only for business success but also to be a positive contributor to creating a more equitable, sustainable, and thriving society. If your business doesn’t understand what value it brings to a customer’s life, you can’t expect customers to value what you deliver.

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Why Uber and Airbnb Needed a Different Kind of CEO

Harvard Business Review

They didn’t have to be good storytellers because their businesses spread virally and their products stood for themselves. Because of these challenges, these companies required a different kind of CEO — extroverted, a good storyteller, a politician, someone who could charismatically rally customers to their cause.

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Why Startups Shouldn’t Chase Media Buzz

Harvard Business Review

It’s also the first step in building your media approach, but it’s important not to get distracted by storytelling if you haven’t worked out important operational, logistical, or business model issues.

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Don't Wait for Change

Harvard Business Review

million workers — but is mostly comprised of entrepreneurial, family-run businesses with fewer than 500 employees. He's distributing videos of his "storytellers", sending around whitepapers, and getting ready for a second and larger Provocation Summit (now called the Innovation Summit) later this year.

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“Government Entrepreneur” is Not an Oxymoron

Harvard Business Review

So it shouldn’t be surprising when a new business model, such as ridesharing, disrupts existing systems and causes friction between entrepreneurs and local government officials, right? It still operates today. What would it take? Answer: more public entrepreneurs. Public entrepreneurship is entrepreneurship.