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On a Consumer Watershed

Marshall Goldsmith

Over the past several years a major shift in customer behavior has reshaped the nature of many markets and is leading to profound changes in how companies attempt to serve those markets. In a hierarchical organization, leaders can more easily give orders and expect people to respond. Innovation'

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7 Conferences to Grow Your Business in 2017

Steve Farber

CEO Space has evolved into an advanced cooperative networking organization. Incite Marketing Summit. Chief Marketing Officers from some of the top US and global brands provide practical as well as inspirational insights for entrepreneurs and other marketing leaders. This is a great place to incubate ideas.

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To Change Your Strategy, First Change How You Think

Harvard Business Review

Therefore his mental model was not how to gain market share from other airlines, but how to create a completely new market for air travel. When Continental shuttered Lite, then CEO Gordon Bethune said, “It wasn’t implemented in an orchestrated way.” ” Other carriers fly airplanes that carry people.

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Putting Facebook in Perspective

Harvard Business Review

Their social networks do this for them. It's why the CEO of Saatchi and Saatchi recently declared that "Marketing is dead." Organizations: From Hierarchies to Networks. Organizations are also experiencing a shift as employees become more empowered and connected. Markets: From Products to Platforms.

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The Metamorphosis of the CIO

Harvard Business Review

Eventually, businesses became department stores, specialty stores and malls, and finally, today''s e-businesses and networked organizations that support them. Digital business ecosystems dynamically create and operate value chains that extend their participants'' markets. Any need or demand can and will be met faster than ever.

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Value-Based Health Care Is Inevitable and That’s Good

Harvard Business Review

Whether providers like it or not, health care is evolving from a proficiency-based art to a data-driven science, from freelance physicians to hospital-employed physicians, from one-size-fits-all community hospitals to vast hospital networks organized around centers of excellence. Each step in this process leads to another. Mining Data.