N2Growth Blog

FEBRUARY 24, 2018

A review of the project exposed the need for developing a mobile computing application as a means to support the newly reengineered business process; Service Delivery Project: A country-wide retailer wanted to initiate a voice of customer effort to better service and retain its customer-base.

Strategy 187

Strategy Tips Customer Intimacy Strategic Planning 187

Harvard Business Review

MARCH 29, 2013

While a focus on lowering costs, improving quality, and providing consistent, reliable service will continue to be important, I see a shift in the coming decade to combining operational excellence with customer intimacy: tailored solutions for individual customers based on a deep understanding of their needs.

Customer Intimacy 8

Customer Intimacy Operations Supply Chain Transportation 8

Harvard Business Review

NOVEMBER 13, 2015

Traditional brick-and-mortar retail stores have many disadvantages when competing against online counterparts. Online stores are always open and are available anywhere, have “endless aisles” and can use digital tools to personalize offers to customer preferences. How leading companies connect with customers.

Retail 8

Retail Customer Intimacy Loyalty Real Estate 8

Harvard Business Review

SEPTEMBER 23, 2016

Ease continues to be important in today’s online retail world, but invisibility seems to be giving way to more-notable approaches to being secure. Online security and customer intimacy go hand in hand. And this customer intimacy can be leveraged to protect your customers.

Marketing 8

Marketing Customer Intimacy CIO Technology 8

Harvard Business Review

MAY 29, 2013

That''s the question on the minds of retailers today. But here are some examples of how brands are meeting the challenge: Develop customer intimacy. Every strategy begins with an understanding of your target customer. Branding Marketing Retail' What''s he doing? Is he gaining conviction or changing his mind?

Customer Intimacy 8

Customer Intimacy Retail Brand Tactics 8

Harvard Business Review

JUNE 24, 2013

If lucky, a start-up grows and develops a success formula. retailer, spent the last three decades improving its supply chain processes, and designing and launching a series of services, including smaller local convenience stores and online shopping. Start-ups tend to be anti-fragile; large, successful organizations tend to be fragile.

Organization 8

Organization Supply Chain Customer Intimacy Stress 8

Harvard Business Review

MARCH 28, 2013

The key lies in developing and exploiting "proprietary data" — data that you and you alone possess. Retailers, such as Amazon, Kroger, and Target, use this data to tailor their advertising for John Smith. One retailer develops an insight into customer behavior and others follow suit.

Competitive Advantage 8

Competitive Advantage Customer Intimacy Supply Chain Retail 8