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Our Top Website Plugins for Shopify Sites

Strategy Driven

It automatically adds alt tags to images, helping your products rank higher in search engine results pages (SERPs) and improving accessibility. Plug in SEO: Optimize Your Store for Search Engines SEO is vital for organic traffic. Tidio Live Chat allows you to engage with website visitors, answer questions, and resolve issues instantly.

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Data Can Do for Change Management What It Did for Marketing

Harvard Business Review

Retailers combine data on demographics and weather to predict sales and develop merchandising plans. Banks and lenders have predictive analytics engines that tell the lender the probability that a customer will pay them back. The issue is that they operate as artisans, not scientists.

Insiders

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An Insider’s Account of the Yahoo-Alibaba Deal

Harvard Business Review

In May of 2005, Yahoo CEO Terry Semel, cofounder Jerry Yang, corporate development executive Toby Coppel, and I — I was then chief financial officer of the Silicon Valley internet company — went on what would turn out to be a fateful trip to China. search engine company Inktomi in 2002.

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The Big Picture of Business – The Statistics Tree: Understanding Figures and What They Symbolize, Relating Directly to Your Business Success

Strategy Driven

Business development. Of the companies who continue to operate without a plan, 40% of them will be out of business in the next 10 years. That 2% includes all the doctors, lawyers, accountants and engineers… those of us who actually advise. Employee theft and shoplifting accounting for 15% of the retail cost of merchandise.

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Why Your Company Culture Should Match Your Brand

Harvard Business Review

Ask people how to develop a good corporate culture, and most of them will immediately suggest offering generous employee benefits, like they do at Starbucks, or letting people dress casually, as Southwest Airlines does. When you think and operate in unique ways internally, you can produce the unique identity and image you desire externally.

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Rethinking the Function of Business Functions

Harvard Business Review

For example, Walmart doesn't succeed just because of a strong operations group. P&G's vaunted ability to launch breakthrough products isn't just a matter of R&D; it requires an integration of competencies, including consumer insights, engineering, external partnerships and brand marketing. Frito-Lay Inc.,

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When Work Satisfaction Comes from Having 4 Jobs

Harvard Business Review

Here are a few examples: Gery (some of these are the individuals’ real names; others are pseudonyms) is an IT consultant, freelance writer, engineering technician, freelance marketing and PR consultant, and world-class bullwhip performer. ” They allow their work to evolve.

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