article thumbnail

10 Lessons That All New Business Owners Must Heed In The Modern Era

Strategy Driven

A skilled video production company can create visual content that wins over audiences and celebrates your USPs in style. Videos are great because viewers retain more of the brand message too. Supporting yourself with FAQs, chatbots, and fair returns policies will also help. Your Approach To Operations Is Key.

Brand 119
article thumbnail

Essential Elements Of A Business Website in 2021

Strategy Driven

Ideally, the home page will operate as a menu in the first instance. It could be informative blog posts, relevant video content or useful widgets, but you need to make sure your site hosts items your target customers want to see. If a website bores you, you’ll navigate away and not have a reason to come back. Everything needs to work.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How Much Margin Do You Have? | Guy Harris: The Recovering Engineer

The Recovering Engineer

While I was in the Navy and learning to become an Engineering Officer, I learned about the specific margins that were built into both the submarine and the engineering plant to ensure safe operation. Featured Video The Recovering Engineer YouTube Channel From Bud to Boss Connect With Me Subscription Options Email updates.

article thumbnail

What Does a Marketing Agency Do?

Strategy Driven

You can use this content in many ways, including newsletters, web spaces, and FAQs. Look for a company focusing on specific content, such as articles, videos, and infographics. They manage marketing operations. Marketing operations specialists oversee day-to-day functions and use data analytics to evaluate overall performance.

Marketing 104
article thumbnail

How to Keep Networking from Draining You

Harvard Business Review

In fact, many of the founders I coach describe networking as draining, saying it sometimes robs them of the energy they need to work on actual business operations. If you’re a solo founder, bring a friend who is knowledgeable about your business (you can even prepare them beforehand with a company and networking FAQ).

How To 8