In the CEO Afterlife

NOVEMBER 13, 2011

Beneath the pier and within reach of your coins from above are 5 picnic blankets spread six-feet apart, each with novel merchandising themes to entice charitable currency. Herein is the power of the mind to create the persuasive call to action. Human Resources. His price is whatever the customer chooses to pay.

Brand 245

Brand Merchandising Entrepreneur Audience 245

In the CEO Afterlife

NOVEMBER 4, 2012

This human powered b t filter was a handy and powerful tool. Add to this volatile mixture the powerful accelerant of emerging digital technology and all hell breaks loose. Economically I probably helped shift some merchandise. Power down. That was always a good feeling. Not much slipped through the net.

Advertising 265

Advertising Creativity Industry Bottom-up 265

Harvard Business Review

FEBRUARY 15, 2012

Usually, if you search, there are opportunities in your current job and at your current level to display your ability to drive change, even if you are in a support function like finance or human resources. Lynn headed up a product management unit for a large consumer products company.

Innovation 15

Innovation Merchandising How To Proposal 15

Harvard Business Review

OCTOBER 18, 2018

Lance Best, the CEO of Barker Sports Apparel, was meeting with Nina Kelk, the company’s general counsel, who also oversaw human resources. The next morning, Lance was in his office when he got a text from Jhumpa, the head of product and merchandising: Can you talk? “Unfortunately, I think we’re beyond that.”

Case Study 13

Case Study Team CFO Merchandising 13

Harvard Business Review

JANUARY 27, 2017

CEOs need to clarify when talented humans must defer to algorithmic judgment. The most painful board conversations that I hear about machine learning revolve around how much power and authority super-smart software should have. At one American retailer, an autonomous ensemble of algorithms replaced the entire merchandising department.

Outsourcing 8

Outsourcing Software CAPEX Competitive Advantage 8

Harvard Business Review

MARCH 29, 2018

Changing company practices so that employees could take the same bus at the same time of day turned out to be a powerful way to improve the customer experience. But the important message is that an effective stable scheduling initiative is not a simple human resources issue.

Retail 8

Retail Productivity Products Cost 8

Harvard Business Review

JUNE 26, 2017

Each of these companies has aligned and integrated its culture and brand to create a powerful engine of competitive advantage and growth. As the industry moved toward an emphasis on customer service and merchandising, the company fell behind, because its employees were focused more on increasing inventory turns and sales per square foot.

Brand 8

Brand Company Operations Merchandising 8