Harvard Business Review

FEBRUARY 25, 2014

After working with numerous marketers, we developed the Intelligent Brand Framework to provide a structure for thinking about marketing investments across creative and operational disciplines, using a combination of data-driven and human-centric approaches.

Marketing 9

Marketing Reis Brand Retail 9

Harvard Business Review

DECEMBER 6, 2017

The good news is that multiple employers are already innovating in these areas. is an innovator in this area. She breaks down the operational and human resource decisions that make this possible in her HBR article and book The Good Jobs Strategy. Train frontline managers to support people and process.

Survey 8

Survey Retail How To Reis 8

The Horizons Tracker

NOVEMBER 23, 2020

operating at around 30-40% of normal levels. They have been joined by companies like Ford, REI and JPMorgan Chase, all of whom have announced long-term plans for remote working. Data from the London Underground suggests that passenger numbers are 30% of normal levels, with other forms of public transport across the U.K.

Reis 69

Reis Transportation Real Estate Tourism 69

Harvard Business Review

MAY 14, 2015

The buds of innovation are fragile, and are easily squashed by critique or a view of the competitive market environment. Our world is littered with both physical and digital garbage, and we need to encourage anyone in a creative, innovative setting to focus their efforts on changing culture for the better.

Productivity 8

Productivity Products Reis Definition 8

Harvard Business Review

SEPTEMBER 12, 2012

The companies thriving today are operating by a new set of rules — Social Era rules. Companies like REI, Kickstarter, Kiva, Twitter, Starbucks — they get it. Social can be — and already is — more than Media. They live it.

Strategy 18

Strategy Disaggregation Reis eBook 18

Harvard Business Review

FEBRUARY 3, 2015

We were supposed to be coming up with ideas for improving the company’s customer experiences, but the head of operations could not think of a single new customer service idea to explore. They were happy to maintain the age-old silo between marketing and operations. I was stunned.

Brand 8

Brand Reis Objective Merchandising 8