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The “Four P’s” of Marketing a Law Firm Online

Strategy Driven

In the course of my years partnering with web developer and SEO specialist Sagapixel, I’ve learned a lot about how to market my firm. I am a busy Philadelphia appeals attorney and had to learn the hard way that running and marketing a law practice has nothing to do with the practice of law. What Are the “Four P’s” of Marketing?

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2013 Trends and The Power of Women

Women on Business

I was recently asked to think about how 2013 trends will impact women in the work force and how women will impact the trends. As a female entrepreneur who has built a successful company over the past decade, I forced myself to look even further ahead and determine what might be coming, not just in 2013 but in the next five years or so.

Trends 265
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How Military Veterans Can Turn Their Skills into a Corporate Career

Harvard Business Review

Since 2013, I’ve keynoted talks to groups of transitioning military veterans nearly 20 times as part of Deloitte’s CORE Leadership program, which helps vets reinvent themselves into civilian careers. Of course, we all want to make good decisions, and it makes for an appealing can-do story to identify the job you want and land it.

Career 12
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Universities Are Missing Out on an Explosive Growth Sector: Their Own

Harvard Business Review

One representative example: April’s Education Innovation Summit , where more than 2,000 people energetically discussed how technology and markets are charting the future of education globally. The transformation in education technology and markets is happening with the business leaders and money-men of higher education barely present.

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What’s That You’re Calling a Bubble?

Harvard Business Review

They’ve also characterized the San Francisco Bay area’s real estate market over a far longer period. Fisher is of course infamous for declaring in 1929 that stock prices were not in a bubble but atop a “permanently high plateau.” A little clunky, and of course “plausible” is a judgment call.

Price 8
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Sears Has Come Back from the Brink Before

Harvard Business Review

Concerns that it wouldn’t have enough cash to finance its holiday stock has apparently led to the company to sell real estate, spin off its Lands’ End brand, and raise $625 million in unsecured loans and equity warrants. Army uses after-action reviews to change course, as the Pascale article explains in excellent detail.

Retail 9
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Where Are All the Self-Employed Workers?

Harvard Business Review

million in 2013, up from 16 million two years before. I’m not going to carp too much because it’s in keeping with the Freelancers Union’s noble aim of taking the lemons dealt by the labor market over the past decade-plus and turning them into artisanal lemonade. ” That gets the total to an estimated 17.7

MBO 9