Strategy Driven

APRIL 23, 2019

For some people, starting an independent used car business is the perfect combination of a love of cars and great business skills. Or, at the very least, a desire to develop great business skills. However, building a used car business from the ground up is not as simple as finding cars and selling them on.

Franchising 53

Franchising Licensing Advertising How To 53

Harvard Business Review

MAY 29, 2018

” But if you are the Ford Motor Company and face the prospect of investing billions in new technology while your century-old business model is overturned, you might first have a few questions. If Ford applied those same ROI expectations to its new logistics business, it would likely kill it before it has a chance to thrive.

Business Model 8

Business Model Transportation ROI Metrics 8

Harvard Business Review

JUNE 12, 2018

Real estate developers are integrating automation systems, sensors, and mobility options into their properties. In other cases, smart city projects present opportunities to generate advertising revenue and branding. But now the range of possibilities has gotten bigger, and B2C or even B2G2C business models are growing more common.

Real Estate 8

Real Estate Company Transportation B2C 8

Harvard Business Review

APRIL 25, 2013

Earlier this week, the space-transport start-up SpaceX had its most successful launch test yet with Grasshopper, the first fully and rapidly reusable rocket. It was fundamentally different from the mindset of low-cost frequent and standardized transport that SpaceX embraces today. SpaceX has learned. They think about the future.

Cost 8

Cost Innovation Long-term Transportation 8

Harvard Business Review

JULY 12, 2016

While activism takes many different forms, it usually begins with investors holding private conversations with company management on the need to change a process, business model, or management practice. In contrast, fair marketing and advertising of products are very important for companies in these sectors. SASB uses the U.S.

Proposal 8

Proposal Short-term Advertising Hedge 8

Harvard Business Review

FEBRUARY 6, 2014

What sounded on the surface like a noble effort to show the company’s concern for women, however, failed to square with the chain’s long-standing advertising strategy of appealing to young men by portraying scantily-clad females suggestively eating its products. But a different development is emerging in the area traditionally known as CSR.

Brand 10

Brand Supply Chain Price Operations 10

Harvard Business Review

JANUARY 29, 2018

To help business leaders better understand industry disruption, we developed an index that measures an industry’s current level of disruption as well as its susceptibility to future disruption. Following a dramatic decline in print sales and advertising, some newspapers have reestablished themselves as digital platforms.

Industry 8

Industry Fixed Assets Retail Market Penetration 8