The Center For Leadership Studies
JUNE 27, 2023
Consumers expect businesses to have a complete digital presence regardless of whether the organizations operate in commerce, banking or other sectors. It provides personalized customer service and experiences and offers relevant information and support in one dashboard. What Is Digital Onboarding?
Strategy Driven
AUGUST 27, 2015
New technologies : The consistency and predictability of structured data is what gave rise to today’s centralized IT departments – running SQL/Relational Database Management Systems, and ERP and CRM software. Unstructured data is very different. FREE StrategyDriven Trial Membership.
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Harvard Business Review
AUGUST 9, 2012
The history of Customer Relationship Management (CRM) systems holds valuable lessons. The first wave of CRM systems got a boost with success stories in an HBR Article (" Automation to Boost Sales and Marketing ") in 1989 by Moriarty and Swartz. Big data has a lot of potential, much like CRM always had, but we need to do it right.
Harvard Business Review
JUNE 26, 2013
Carr predicted that an organization''s ability to compete through investing in information technology was about to change dramatically. The IT boom of the 1980s and early ''90s had brought information technology to the corporate masses, unleashing the first full-scale technology revolution in the enterprise.
Harvard Business Review
MAY 15, 2012
To stay competitive, organizations need to continually find opportunities for innovation in key processes such as customer service and product development, and adoption of a new process almost always requires the implementation of new information technology. Avoiding a new technology may not be an option, but it shouldn't come first.
Harvard Business Review
JUNE 22, 2017
The technologies I’ve mentioned for analytics thus far are primarily separate from other types of systems, but many organizations today want and need to integrate analytics with their production applications. Firms still use statistics packages, spreadsheets, data warehouses and marts, visual analytics, and business intelligence tools.
Harvard Business Review
DECEMBER 6, 2018
While some companies — most large banks, Ford and GM, Pfizer, and virtually all tech firms — are aggressively adopting artificial intelligence, many are not. Instead they are waiting for the technology to mature and for expertise in AI to become more widely available. Paul Bradbury/Getty Images. We think this is a bad idea.
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