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How Big Data Brings Marketing and Finance Together

Harvard Business Review

Rajamannar involved finance early. To spearhead analytic efforts, he assigned a finance person – who was already embedded in marketing – to create an ROI evaluation framework and integrated her deeper into the marketing function. MasterCard had always been a data-driven organization. Inside Intel. The result has been transformational.

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The Empire of Debt

Chris Brady

Posted by Chris Brady at 01:15 PM in Finances and Economics , Politics | Permalink Reblog (0) | | Digg This | Save to del.icio.us | | TrackBack TrackBack URL for this entry: [link] Listed below are links to weblogs that reference The Empire of Debt : Comments Thankyou for posting this video about who controls Amerika. Watch the video below.

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The Wasting of Your Life

Chris Brady

Roger Posted by: Roger Miller | January 03, 2011 at 10:04 AM Chris, What a great post. Most don't realize even the Joneses don't truly have these things, they are just borrowing them from the bank! Thanks so much for your mentor ship. You said, "1. Where did you get the blessings you already have?"

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Can Your Company Survive a Bubble?

Harvard Business Review

The trio (respectively, a finance professor at Cornell, an applied-math Ph.D This is the kind of thing that can drive people outside of quantitative finance a little crazy ; there's no reference to company fundamentals, just "sophisticated volatility estimation techniques combined with the method of reproducing kernel Hilbert spaces."

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Sustainability in Financial Services Is Not About Being Green

Harvard Business Review

The next time we hear about a bank or insurance company''s "green program" — like using energy efficient light bulbs or operating out of a LEED Platinum building — we''ll either scream or throw up. The result is a "heads the bank wins, tails society loses" set of outcomes. Finance Sustainability SASB'

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How Economics PhDs Took Over the Federal Reserve

Harvard Business Review

What wasn’t really up in the air was whether the new head of the world’s most powerful central bank would have a doctorate in economics. Martin was a former stockbroker and New York Stock Exchange president who took graduate classes in finance at Columbia while working on Wall Street in the 1930s. pretty much ever since. Then the U.S.

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Market Correction? Try Perma-Crisis

Harvard Business Review

What kind of banking crisis is this? In 2009-10, when the prevailing narrative was "Ah, that was just a banking crisis — we're going to recover next quarter!! Less because of near-term political gridlock, and more because of real stagnation combined with the end of central bank life support for the markets.

Crisis 14