Remove Comparison Remove Customer Loyalty Remove Development Remove Influence
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Why Your Customer Loyalty Program Isn’t Working

Harvard Business Review

This latest frequent flyer reboot is an example of how the meaning, measure, and management of “customer loyalty” are changing. Unlike Tesco, which pioneered data-driven customer loyalty programs, Walmart has never sought to discriminate between best and typical customers. A profitable repeat customer?

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Finding the Balance Between Coaching and Managing

Harvard Business Review

Our own empirical evidence echoes myriad studies in finding that effective coaching raises employee commitment and engagement, productivity, retention rates, customer loyalty, and subordinates’ perception of the strength of upper-level leadership. Nor is it a skill that is automatically acquired in the course of learning to manage.

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How Valuable Are Your Customers?

Harvard Business Review

Many companies use a calculation called customer lifetime value (CLV) to determine how much a customer is worth in comparison with others. You can then decide on where to focus your marketing, product development, customer acquisition, and retention efforts. Note: There are multiple ways to calculate CLV.

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Top Ten Pitfalls to Avoid When Going Social in the Business World.

Strategy Driven

When you stop to think about it, you’ll realize that your fans and followers are essentially volunteering their time and energy to serve as developers, sounding boards, and advertisements for your company. Pitfall #7: Neglecting employees, partners, investors, or customers when building your Social Nation.

Media 50
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Healthy Habits Of Successful Leaders – An Expert Roundup

Joseph Lalonde

The healthy habits that I attribute to my success as a leader are practice what I preach, set healthy boundaries, practice mindfulness, exercise, work hard and invest in my ongoing learning and personal development. I work hard day in and out and take massive action. Just the two of us. It’s massively life-giving to our marriage.