N2Growth Blog

DECEMBER 8, 2023

The CCO becomes paramount as enterprises navigate competitive landscapes and complex markets. They lead essential tasks such as shaping business development activities, planning marketing strategies, exploring revenue opportunities, communicating the company’s value proposition, and delivering on strategic projects.

Trends 293

Trends Business Model Execution Marketing 293

Skip Prichard

JUNE 26, 2019

Many business leaders claim to have competitive advantage and yet they struggle to achieve the growth that they think is possible. My research led me to develop the six-step process that allows companies to outsize: (Copyright Steve Coughran, Used by Permission). Poor customer service is a killer of customer loyalty.

Strategy 78

Strategy SWOT Company Customer Loyalty 78

Strategy Driven

MAY 12, 2014

World War II was in full swing, the mood of the country was nervous, and Napoleon Hill – and his colleague Dale Carnegie – were screaming, “Make friends, be positive, believe in yourself, be influential, develop a goal and a plan, articulate yourself clearly, dedicate yourself to excellence, take directed action, and encourage others to do the same.”

Customer Loyalty 51

Customer Loyalty Competitive Advantage Books Seminar 51

Eric Jacobson

MAY 28, 2021

But most classical marketers have not kept pace with these developments, losing the plot overall. It will measurably help build brands, drive business growth and establish competitive advantage. You say that marketers have got consumer loyalty all wrong. The concept of customer loyalty needs to evolve.

Marketing 65

Marketing Loyalty Brand Customer Loyalty 65

Eric Jacobson

FEBRUARY 22, 2021

But most classical marketers have not kept pace with these developments, losing the plot overall. It will measurably help build brands, drive business growth and establish competitive advantage. You say that marketers have got consumer loyalty all wrong. The concept of customer loyalty needs to evolve.

Marketing 65

Marketing Loyalty Brand Customer Loyalty 65

Harvard Business Review

FEBRUARY 23, 2018

Based on this research, I have developed a three-phase model that shows how companies can move beyond rhetoric and take ownership of sustainability. Psychological ownership refers to feelings of possessiveness and connection that we develop toward an appealing object such as a person, company, or even an idea.

Incubator 10

Incubator How To Real Estate Business Model 10

Harvard Business Review

OCTOBER 21, 2016

Driving competitive advantage through stakeholder engagement. Managing risks therefore requires making investment decisions today for longer-term capacity building and developing adaptive strategies. Traditional business models aim to create value for shareholders, often at the expense of other stakeholders.

Supply Chain 8

Supply Chain Price Loyalty Efficiency 8