Remove Conference Remove Consensus Remove Marketing Remove Media
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Remote Positivity: Emulating Optimism for Your Work-From-Home Employees

Strategy Driven

Addressing this topic with your employees will eliminate any chance of discomfort for them during video conferences. The consensus seems to be that it is alright. Other possible scenarios involve establishing that social media alerts or other interruptions don’t divert your employees. Communicate and Know the Purpose.

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AskObama Is a Meaningless Marketing Stunt

Harvard Business Review

I mean "bestow fortune upon", because the super-rich have actually, while most people have gotten poorer, gotten richer during this great crisis) — headed off to hurriedly, nervously confer with their skinny-jeaned, sunglass-wearing, spiky-haired marketing droids. Social media!! Who smoothly said something like: "Duuudes.

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Top Quotes from the Art of Management 2010 | RoundtableTalk

Roundtable Talk

Collaboration does not = consensus.” “The It’s the thing that happens to get the product to market” Mitch Joel @mitchjoel / Author and marketing guru / In a nutshell: It’s time for Leadership 3.0… “Management is not a science, it is an art.” The future is not created, it is co-created.” “We

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Sprints Are the Secret to Getting More Done

Harvard Business Review

The idea is to fast-forward a project, so you can see what the end result might look like and how the market will react. These aren’t all-out, late-night, stack-of-pizza-boxes-on-the-conference-table types of affairs that only work for fledgling internet companies though. Sprints move you from abstract to concrete.

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Getting closer to the customer is the key issue for Marketing Execs

Strategy Driven

What are the most important topics for marketers? Last month, in an online vote with Incite Marketing and Communications, 579 marketers ranked the following as their top five topics: 1. Use what you learn to drive better marketing campaigns. Complexity is a huge concern for marketing executives. About the Author.

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Harper Lee and Dr. Seuss Won’t Save Publishing

Harvard Business Review

Though exact numbers are hard to come by, there’s a clear consensus that following the economic shocks of 2008, advances paid to writers are declining —in some cases precipitously. Many authors appreciate the turnkey services publishers provide such as distribution, design, marketing, foreign rights sales, and editing.

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How to Revive a Tired Network

Harvard Business Review

That’s how groups become mired in consensus, and after a while, everyone thinks and acts alike. Attend a conference you have never before attended. Learn more about how she uses social media. Learn more about your market value. Consider why incumbents rarely lead the way in new products and services. Start a blog.

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