Remove Core Competence Remove Ethics Remove Management Remove Marketing
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Are We Responsible for Bad Leadership?

Persuasive Powerhouse

We may be snowed by the public relations machine that “markets” a poor leader. Complacency has it’s price, up to and including some morally and ethically reprehensible leaders who have been elected to public office. By not doing anything you are just supporting bad management. Worse yet, we may not vote for anyone.

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What If Google Had a Hedge Fund?

Harvard Business Review

Google may not have a hedge fund, but it's unlikely that high IQ hedge funds aren't using Google's data to better manage their own situational awareness and risk. The rising ability to identify, capture, and repurpose the data byproducts of an ongoing business is coming to rival the perceived "core competence" of the core business itself.

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Customer Reference Programs at The Tipping Point

Harvard Business Review

Is your firm ready for this new age of peer-to-peer marketing? How long does it take our social media, PR or marketing people to find our customer advocates when they're needed to rebut a critique or attack, or talk to a media interviewer? Let's say you're preparing for a major product or service launch.

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Customer Reference Programs at The Tipping Point

Harvard Business Review

Is your firm ready for this new age of peer-to-peer marketing? How long does it take our social media, PR or marketing people to find our customer advocates when they're needed to rebut a critique or attack, or talk to a media interviewer? Let's say you're preparing for a major product or service launch.

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How Merck Is Trying to Keep Disrupters at Bay

Harvard Business Review

Also, most billion-dollar ideas don’t start that way; they can benefit from the established operations, go-to-market or service capabilities, and other corporate assets that help to scale rapidly. It has also abandoned other initiatives, and that’s equally important in managing innovation in a corporate context.

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Meet Your New R&D Team: Social Entrepreneurs

Harvard Business Review

The 'iPods' of poverty alleviation and literacy have likely been invented and put to use by small organizations in some corner of the globe, but there is no market for identifying these breakthrough ideas and ensuring widespread adoption.". There are significant ethical issues with applying this model to HIV in the USA.

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To Reform Capitalism, CEOs Should Champion Structural Reforms

Harvard Business Review

They go by names like corporate social responsibility, sustainability, shareholder advocacy, social assessment and auditing, consumer action, government regulation, leadership development, ethics, realignment of incentives , attracting long-term investors , creating shared value , and more. treating suppliers as partners).

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