Remove Customer Loyalty Remove Efficiency Remove Influence Remove Innovation
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Key Strategies for Aspiring Entrepreneurs Considering Franchise Ownership

Strategy Driven

Franchise operations are as much about embracing the established guidelines as they are about innovating within the allowed framework to realize the rewards of entrepreneurship. Training and Support Systems Training and support from the franchisor can dramatically influence the success trajectory of a franchise operation.

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How Can I Increase Sales For My Business

Strategy Driven

Your strategy should revolve around nurturing customer relationships. That said, you have to come up with innovative ways to boost your customer service. One way to instantly do this is to set up an outbound call center to help manage customer complaints and inquiries. First, you have to build your email list.

CRM 71
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Ford's Impressive Sustainability Strategy

Harvard Business Review

The hybrid Prius was a legitimate business home run (2 million sold), and it helped both differentiate Toyota's brand as the market innovator and propel Toyota to unprecedented profits. The 2011 Ford Explorer, for example, is using EcoBoost engine technology to improve fuel efficiency by 25%.

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Online Marketplace: New challenges to overcome

Strategy Driven

The time changed, markets evolved, competition became even harsh, and marketplaces required more innovative ways to make money than the mere commissions. Instead, marketplaces are creating ecosystems for their customers. You can win this war with technical advancements and customer-friendly policies. Take Amazon for example.

Retail 119
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The Comprehensive Business Case for Sustainability

Harvard Business Review

Fostering innovation. Investing in sustainability is not only a risk management tool; it can also drive innovation. Nike embedded sustainability into its innovation process and created the $1 billion-plus Flyknit line, which uses a specialized yarn system, requiring minimal labor and generating large profit margins.

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Are Uber and Facebook Turning Users into Lobbyists?

Harvard Business Review

We’re being introduced to a new lever of corporate influence on democracy. Uber, Airbnb, Lyft, 23andMe, and other companies working around or, in some cases, outright ignoring existing regulations have found customer loyalty to be an asset in their conversations with lawmakers and regulators.

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Capitalism’s Future Is Already Here

Harvard Business Review

It hurried along the formation of global supply chains with ever greater efficiency and economies of scale. As more firms became multinationals, fewer showed loyalty to particular communities or any hesitation to migrate their operations to wherever costs were lowest. Raised customers’ expectations. It’s not very agile.