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Leading Blog
AUGUST 20, 2019
Business Ownership Strengthens Your Employee Net Worth: In most positions you rarely get the opportunity to experience the functions associated with the roles of a Chief Executive Officer, Chief Financial Officer, and Chief Marketing Officer, as well as manage the day-to-day requirements for customer engagement and retention.
Miles Anthony Smith
NOVEMBER 1, 2018
Develop your Expertise Daily Becoming a true expert in any field doesn’t come overnight, it takes months and sometimes even years of consistent study and practice. Gaining the right knowledge is key to developing expertise so be discerning about who and where you get your information from. Keep that receipt, too!
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Harvard Business Review
OCTOBER 21, 2014
Just before I moved to the UK to head up marketing for KFC International in Europe and Africa, Pepsico had bought out our joint venture partner in the UK. Because most of the UK KFC system was franchised, it was important to win our franchisees over to a new brand strategy we had been planning before the acquisition took place.
Harvard Business Review
MAY 8, 2017
In a study of S&P 500 and Global 500 firms, our team found that those leading the most successful transformations, creating new offerings and business models to push into new growth markets, share common characteristics and strategies. But others were surprising, given their states before embarking on transformation.
Harvard Business Review
MARCH 8, 2012
Founders Forum is a franchise started by two successful UK-based entrepreneurs, Brent Hoberman and Jonnie Goodwin, to stimulate US-style entrepreneurship in the European region, and now around the world. As unit economics enable ever cheaper smart phones (the lowest price in the market is now $65), their penetration will rise.
Harvard Business Review
DECEMBER 9, 2010
She'd mentioned her business, Calidad de Vida, a group of day care centers for the elderly, and he'd peppered her with questions, explaining that he was interested not only as a doctor (he was the leading cardiothoracic surgeon at Madrid's best hospital) but also as a potential investor (he'd unloaded his stocks just before the market collapsed).
Harvard Business Review
OCTOBER 3, 2011
The irrational behavior that Apple products provoke represents the piece of the product puzzle that only Apple has uncovered in the mobile-phone market. To understand why Apple's crazy culture is so important, it's necessary to revisit two of marketing's most important contributions. good terms and conditions, excellent delivery).
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