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Integrated Marketing and Social Networks

Coaching Tip

On the other hand, they have opened up a lot of opportunities," said David Cowan, a venture capitalist at Bessemer Venture Partners in Menlo Park, CA. So far, Facebook's key battleground has been in online marketing. market, which reached $8.88 of the U.S. billion in 2010, according to research firm eMarketer.

Marketing 102
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Why Some of the Most Groundbreaking Technologies Are a Bad Fit for the Silicon Valley Funding Model

Harvard Business Review

Over the past few decades, Silicon Valley has been such a powerful engine for entrepreneurship in technology that, all too often, it is considered to be some kind of panacea. In the Bay Area, however, small venture capitalists, many of whom were ex-engineers themselves, invested in entrepreneurs.

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Reversing the Decline in Big Ideas

Harvard Business Review

Many venture capitalists are up in the arms because their returns are down, their funds are drying up, and there appear to be a declining number of entrepreneurs pursuing big ideas. Unfortunately, venture capitalists have mixed up their causality. No 20,000 tech jobs. I know many smart investors didn't. But times change.

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Reversing the Decline in Big Ideas

Harvard Business Review

Many venture capitalists are up in the arms because their returns are down, their funds are drying up, and there appear to be a declining number of entrepreneurs pursuing big ideas. Unfortunately, venture capitalists have mixed up their causality. No 20,000 tech jobs. I know many smart investors didn't. But times change.

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Entrepreneurs Take On Manufacturing

Harvard Business Review

When it comes to consumer-facing service industries like e-commerce, media, and ride- or apartment-sharing, it’s not new to suggest that “software is eating the world,” to use the phrase of venture capitalist Marc Andreessen. Other contractors have also begun to engage, seeing real market value.

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Start Networking with People Outside Your Industry

Harvard Business Review

.” He had spent a decade at a large technology company, rising to become an engineering director. He embarked on a networking campaign that forced him to meet each week with people outside the company, including executive recruiters, venture capitalists, startup entrepreneurs, and more.

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Don’t Build Your Startup Outside of Silicon Valley

Harvard Business Review

There are three pieces of data that are particularly shocking to internet, software, and biotech entrepreneurs who are on the verge of committing their firms to starting firms in secondary startup markets (and, in particular, outside of the San Francisco Bay). Raising venture capital isn’t the be all and end all of entrepreneurial success.

IPO 9