Influence Marketing Operations Storytelling 
Decker Communication
AUGUST 30, 2023
You are pressured with the minutiae of the day; operating daily in response to market demands, you tend to think in facts, tasks, concepts, numbers, etc. The very nature of communicating data makes it implicitly challenging to gain and hold attention at precisely the moment you need to engage and influence your team.
Strategy Driven
AUGUST 22, 2023
Learn to Influence by Storytelling One of the most fundamental tasks of a leader is to influence people within the organization to accomplish the company’s goals. This strategy can be implemented by storytelling. Steve Jobs, founder of the multi-million company Apple , was great at using stories to inspire action.
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Next Level Blog
APRIL 4, 2023
That’s a starting point for senior leaders, but, for them, leading like an ambassador is much more like operating as if they were an actual ambassador to another country. For instance, I was talking recently with a woman who has recently been promoted to the senior most customer facing position in her geographic market in the U.S.
Strategy Driven
MARCH 24, 2021
Now, however, these are some of the most prominent forces shaping digital marketing. These new trends make marketing more targeted than ever and allow you to connect on a much deeper level with your customers. There’s no doubt that the upheaval of 2020 helped accelerate some changes that the marketing world was already seeing.
Miles Anthony Smith
NOVEMBER 7, 2019
65 Content Marketers List the 44 Content Marketing Agencies Crushing It (Plus 70 Tips & 78 Myths Dispelled) Digital marketing is becoming harder to ignore as we now live in a world of internet ubiquity. Click "READ MORE" to see the 44 content marketing agencies and 70 related tips from the experts!
Jesse Lyn Stoner Blog
JULY 8, 2013
My insight on the topic is based on the corporate storytelling work I do on transformational leaderships as well as storytelling for influence and engagement. You see, in storytelling, as noted by Aristotle, there must be logos (logic), ethos (ethics, credibility, values) and pathos (emotions). Future perfect tense.
CO2
APRIL 1, 2022
Generation Z , which includes anyone born between 1997 and 2012, influences your business more each day as the generation enters the workforce and its purchasing power increases. Gen Z is already responsible for $29 billion in purchasing power and more than $333 billion in influence. For example, high purpose companies experience: 14.1%
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