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What Is The Job Metaverse Is Trying To Do?

The Horizons Tracker

While the metaverse sprang to public attention with the renaming of Facebook earlier this year, the phrase was coined back in 1996 in Neal Stephenson’s book Snow Crash, in which the science fiction author described an immersive version of the internet that was accessed via virtual reality. It’s a market that is already worth $3.1

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When Will this Low-Innovation Internet Era End?

Harvard Business Review

It's an age of unprecedented, staggering technological change. Then there's another view, which I heard from author Neal Stephenson in an MIT lecture hall last week. Stephenson was clearly trying to be provocative. Gordon's productivity research.) Or something like that. For much more on this, consult economist Robert J.

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Why Business Leaders Need to Read More Science Fiction

Harvard Business Review

Extrapolating from past trends is useful but limiting in a world of accelerating technological change. Neal Stephenson’s The Diamond Age inspired Jeff Bezos to create the Kindle ; Sergey Brin mines Stephenson’s even more famous Snow Crash for insights into virtual reality. They make us more efficient and productive.

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To Stay Relevant, Your Company and Employees Must Keep Learning

Harvard Business Review

As AT&T CEO and Chair Randall Stephenson, recently told the New York Times, “There is a need to retool yourself, and you should not expect to stop… People who do not spend five to 10 hours a week in online learning will obsolete themselves with the technology.” Insight Center. The Global Digital Economy.

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The Stakeholders You Need to Close a Big Deal

Harvard Business Review

OnLive’s product enabled high-end video games to be hosted in the cloud and played from any device. Cool new technology, new market for AT&T, competitive pressure, etc. The decision maker at AT&T was CEO Randall Stephenson. With that, Stephenson felt he could defend his decision.

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Winning the Elusive Marquee-Brand Customer Advocate

Harvard Business Review

The marketing head of an ambitious technology firm recently shared with me a vexing problem: Apple was one of their customers. As Michael Stephenson , a key leader in global customer programs at Oracle puts it, his firm has various business units that focus on specific industries. Marquee is good, a perfect match is better.

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The 3 Things CEOs Worry About the Most

Harvard Business Review

Randall Stephenson of AT&T explained, “We had 270,000 people we employed around the globe. ” Staton identified the challenge of managing a global brand: “We had the McDonald’s brand, and in each country our market share and the product life cycle were in different stages. Currency really had a big effect.”

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