2013 Customer Loyalty Development Marketing 
Strategy Driven
JULY 11, 2013
Episode 45 – Marketing & Sales: Closing the Value Gap examines the evolution of the business-to-business selling process and the gap between what customers want and what their service providers and vendors provide. how Accelerator Selling addresses the customer’s desired focus on business results.
Strategy Driven
JUNE 3, 2013
Social media is there at the forefront of mobile app development – whether you’re there or not. Social media is the PERFECT place for your customers to share their message and their praise, and voice their concerns. To put myself on notice that my own offerings need to be ahead of the market and ahead of my competition.
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Strategy Driven
NOVEMBER 13, 2013
Product development has been a little slow for a while. These days, most of your product developments are minor enhancements that don’t yield better margins. But that’s OK, because the customer expects product improvements. Your customers will abandon you in a minute for a better deal somewhere else. 3 Innovation is DOA.
Strategy Driven
MAY 13, 2013
Jeffrey Gitomer is the author of The Sales Bible , Customer Satisfaction is Worthless Customer Loyalty is Priceless , The Little Red Book of Selling , The Little Red Book of Sales Answers , The Little Black Book of Connections , The Little Gold Book of YES! Copyright 2007-2013 by StrategyDriven Enterprises, LLC.
Strategy Driven
JANUARY 20, 2014
ADVISOR – I launched the Gitomer Certified Advisor program in the fall of 2013. They’re independent businesspeople who are now marketing their sales and personal development services using my intellectual property, both online and in the classroom. Instant success. I’ve certified more than 100 advisors. Gitomer and Buy Gitomer.
Harvard Business Review
APRIL 19, 2016
Some companies increase their social media staff to offer live responses during big events like the Super Bowl or the Grammys, but then they return to predominately one-way social media or content marketing. Here is a simple process from my book Social Media Strategy, Marketing, and Advertising in the Consumer Revolution.
Strategy Driven
DECEMBER 2, 2013
The second time I was in the market to buy. How would you approach the market of sales professionals and sales management? I have several products that I’d like to develop sales channels for, but I’m not sure where to begin effectively. Copyright 2007-2013 by StrategyDriven Enterprises, LLC. Gerhard, No.
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