Women on Business

JANUARY 17, 2011

One quick note, at our past WELL programs we have used clips from the film “Mona Lisa’s Smile” to get deeper discussions going. I would love to hear your responses to “What would you bring up if you were asked to be an attendee in Davos at the World Economic Forum”? You may want to watch this and then give your imagination wings.

Press Release 236

Press Release Strategy Discount Leadership 236

Women on Business

JANUARY 3, 2011

Now, it is, in essence, a mystery story and a precursor of the Indiana Jones films. He ” by Robert Johnson is about the myth of Perceval and the Holy Grail. He ” by Robert Johnson is about the myth of Perceval and the Holy Grail. It is, also a pointer to the masculine in each of us.

Press Release 238

Press Release Discount PR Leadership 238

Women on Business

DECEMBER 20, 2010

Strong yet Others are from books, films and politics. I believe we can stand on the shoulders of the past by exploring the legacy of the women who held out a hand when the terrain was rocky, gave us courage when it looked hopeless, encouraged us to keep on keeping on no matter what. The others can get a silent salute from the heart.

Press Release 192

Press Release Discount PR Leadership 192

LDRLB

MARCH 24, 2014

Mother – the advertising agency that runs campaigns for Coca-cola – has its own take on big, open spaces. Half of us have made career decisions based on work place aesthetics. In Hollywood, film industry people are using online games, Xbox live, and Second Life, as an electronic space to throw ideas around.

Open-book 126

Open-book Organizational Behavior Innovation Creativity 126

Strategy Driven

NOVEMBER 23, 2015

Please note: emotional differentiation is significant in any brand narrative, but it tends to be more prevalent with brands that are in well-known and crowded markets. However, if you are introducing a new MP3 player 10 years after they have saturated the market, you need not tell people about the functions of a MP3 player.

Brand 50

Brand Loyalty Price Advertising 50

Harvard Business Review

AUGUST 2, 2013

The look is always the same: A seasoned marketer is cajoled into watching their first Vine video. The marketer gazes quizzically at the smiling young person that brought the video to his attention. Vine was brought to my attention by Gary Vaynerchuk, the internet maven who himself started his career as a YouTube wine celebrity.

Brand 8

Brand Video Marketing Tactics 8

In the CEO Afterlife

NOVEMBER 4, 2012

Last week, Mathew Creamer of Advertising Age said Linds Redding’s ‘Short Lesson in Perspective’ was the best piece of advertising writing you’ll ever read. Turns out that Linds Redding, an illustrator and designer, spent most of his career crafting advertising in the UK and New Zealand, before opening an animation studio.

Advertising 265

Advertising Creativity Industry Bottom-up 265