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New posts on #ecademy

Rapid BI

Disruptive Innovations that have impacted B2B Marketing Disruptive Innovations that have impacted business & B2B Marketing Looking through some of this data raises some interesting thoughts. The question is what will be the next disruptive technology or application that will change the way we do [.].

B2B 42
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Start-ups Should Sell to Small Businesses, Not Big Enterprises

Harvard Business Review

Instead, B2B entrepreneurs should focus their efforts on small businesses. HourlyNerd (which was founded by members of my MBA class at Harvard Business School) is disrupting the consulting industry by connecting businesses with independent consultants. Entrepreneurial management Disruptive innovation'

B2B 8
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Box’s CEO on Pivoting to the Enterprise Market

Harvard Business Review

But by staying disciplined with the product and deeply understanding market trends, they’ve made the strategic shift from B2C to B2B work. He was skeptical about pivoting away from consumers, and it was challenging. Download this podcast.

CEO 8
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Why Preventing Disruption in 2017 Is Harder Than It Was When Christensen Coined the Term

Harvard Business Review

Yet, despite the fact that all of our guests across our 18 sessions (and counting) have embraced these truths, the average result of such commitments to innovation seems to have been tenuous. But the corporate innovators we’ve talked to all know that. They’ve read Christensen’s book The Innovator’s Dilemma.

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Ask Customers to Use Less of Your Product: The Big Heresy

Harvard Business Review

It's increasingly common in the B2B space. The wisdom of such a strategy has been discussed in business circles for years, most notably in the work of Harvard's Clayton Christensen ( The Innovator's Dilemma ). From waste hauler to energy company — that's a transition for sure. Maybe, but someone else doing it is much worse. ".

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China Needs a New Generation of Dreamers (and New Dreams)

Harvard Business Review

China leads the world in population, and probably in sheer numbers of entrepreneurs as well, but does it lead the world in innovative dreams? Dreams power innovation, and innovation is key to all of our futures, but who’s dreaming on China’s behalf? So, where are those innovation dreams coming from, and what are they like?

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3 Strategic Questions the Media Industry’s Future Depends On

Harvard Business Review

These changes are driven by seismic shifts in consumer behavior and an explosion of both consumer- and B2B-facing technologies. The tension between human-driven and technology-driven capabilities is often miscast, positioning automation as a threat to the people that drive our industry. Humans and Automation.

Media 8