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Leading by Cause

Lead Change Blog

In their CFO Magazine piece, “ How An Obsession with Metrics Is Killing Your Company ”, authors Alexander Van Caeneghem and Jean-Marie Bequevort , write, “The quest for financial performance and the pressure to measure can corrode organizational cultures, narrow the focus of leadership, reduce intrinsic motivation, and support unethical behavior.

P&L 220
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The Heart of Sales | StrategyDriven

Strategy Driven

StrategyDriven effective executives, efficient employees Home About The StrategyDriven Organization Our Company Our Contributors Karen K. Decision facilitation” enables a smoother, faster process that leads to a better outcome for both the marketing manager and the design firm. Juliano Howard T. Dickens Jr. The result?

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How AI Helped One Retailer Reach New Customers

Harvard Business Review

With a $25,000 personal investment and a small office in her home, she began aggregating sales leads and aggressively acquiring customers through very traditional marketing means — like yellow page advertisements. Data-Driven Marketing. It was 2001, and online advertising was at its nascent stage. The situation was untenable.

Retail 8
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How U.S. Health Care Got Safer by Focusing on the Patient Experience

Harvard Business Review

Before 1999 “performance” had a simple, unidimensional definition for health care leaders and their boards: It was shorthand for the CFO’s financial report, summarizing operating margins. percentage points higher than those in the bottom quartile. Insight Center. The Leading Edge of Health Care. Sponsored by Optum.

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Competing on Service: Eleven Ways to Beat the Competition by ‘Hugging’ Your Customers

Strategy Driven

It focuses on the major management challenges that successful start-ups encounter when leaders decide to grow and scale their businesses. Customers don’t expect to get bottom-of-the-barrel prices everywhere they go, but they do expect to be treated with respect. Recently I ordered some shoes from Zappos that ended up not fitting.

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Case Study: How to Integrate an Acquired Brand

Harvard Business Review

Henry Beyer walked up to a Mini Cooper in the city parking lot across the street from his office in downtown Houston. It looks like someone left something behind," his colleague Tony Cummins said, reaching into the back and picking up a pair of socks. One was a Prius, the other a Nissan pick-up truck. "We''ll A Third Opinion.

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The Success Equation

Harvard Business Review

The former creates efficiencies and propels markets; the latter drives creativity and innovation. Maybe, as a start, we ought to describe peopley stuff in more economic language, by putting it in some context that will help our CFO and engineering friends better understand how things relate to one another. Or: S = (PT) C.