N2Growth Blog

DECEMBER 8, 2023

The CCO works closely with executive teams to define the company’s commercial path, making pivotal decisions about brand positioning, market competition, and revenue growth. In addition, the CCO manages and implements strategies to drive revenue growth, break into new market segments, and foster customer engagement.

Trends 366

Trends Business Model Execution Marketing 366

Strategy Driven

NOVEMBER 13, 2013

Dig hard into your operation to see what’s wrong. Conflict needs to be managed, measured, and meaningful. Train everyone on the team in conflict management skills. #3 One toxic employee can destroy years of customer loyalty. One toxic employee can chase dozens of customers away every day. About the Author.

Price 107

Price Innovation Incentives Learning-by-Doing 107

Harvard Business Review

AUGUST 9, 2016

Lenovo is a prime example of a marketing team that mastered the use of those tools , driving the company to create better value for its customers. Ajit Sivadasan, vice president and general manager of global e-commerce, realized that customer data was burgeoning and Lenovo needed to harness it. ”

Content 8

Content Customer Loyalty Loyalty Competitive Advantage 8

Harvard Business Review

OCTOBER 12, 2016

Pilots are a critical pool of talent for an airline; there must be a sufficient supply with appropriate skills to operate the airline. Recognizing how technology and AI can transform the performance and value equation provides a significant competitive advantage. But this is a segment where “good enough” suffices.

Airlines 8

Airlines Disaggregation Customer Loyalty Competitive Advantage 8

Harvard Business Review

DECEMBER 19, 2016

CEOs should actively manage five specific tensions in today’s complex global business environment: Disruptive innovation versus leveraging the company’s core strengths. Manage costs — or add value? Exploiting global opportunities versus managing risk. Pursuing cost leadership versus differentiating for value.

CEO 8

CEO Supply Chain Disruptive Innovation P&L 8

Harvard Business Review

OCTOBER 21, 2016

These require sophisticated, sustainability-based management. Driving competitive advantage through stakeholder engagement. This can disrupt a firm’s ability to operate on schedule and budget. ” Improving risk management. ” Improving risk management.

Supply Chain 8

Supply Chain Price Loyalty Efficiency 8

Harvard Business Review

AUGUST 5, 2014

And that same transparency has radically shortened the shelf life of any new competitive advantage. “We’ll McKinsey’s DataMatics 2013 survey shows that companies that use customer analytics extensively are more than twice as likely to generate above-average profits as those that don’t.

P&L 9

P&L Banking Marketing Call Center 9