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How Social Media Changed Tourism Marketing

Strategy Driven

To find out places to travel, 89 percent of millennials plan travel activities based on content posted by their peers online. Consumers turn to social media platforms to research places to visit and the best ways to travel. This is thanks to social media sites like Instagram, TripAdvisor, and Yelp.

Tourism 76
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Can The Sharing Economy Exacerbate Racial Biases?

The Horizons Tracker

“The review contents reveal that Airbnb visitors are more likely to discuss negative aspects of a local area that relate to safety if they are staying in a predominately black zipcode,” the authors explain. “ Airbnb visitors may come to a black area without fully understanding the demographic makeup of a specific location.

Tourism 60
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How to Turn Traveling the World into a Career

Strategy Driven

Working in the travel or tourism industry will allow you to visit new places while being paid. This content is intended for personal and non-commercial use only. You would be paid to test their gear and write about it to boost their sales. • You can find work abroad teaching English as a foreign language. Consider leaving a comment!

Travel 53
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Ready to Grow Your Business? How to Appeal to Niche Audiences

Strategy Driven

When marketing for seniors you need to pay great attention to the content that you produce, especially online. Your content should primarily focus on their abilities rather than the things that they can no longer do. Your marketing strategy should be focused on making your content snappy – this particular audience values efficiency.

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The Big Picture of Business – Collaborations, Partnering and Joint-Venturing… Priority for Business.

Strategy Driven

Group marketing programs, such as auto dealer clusters, municipalities for economic development, travel and tourism destinations, trade association and product image upgrades. Start your FREE trial membership * and receive: FULL ACCESS to StrategyDriven's premium content for 14 days. FREE StrategyDriven Trial Membership.

Cooper 50
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How to Lead in High Turbulence – 5 Lessons from the Tunisian revolution

Strategy Driven

Because of this, tourism, one of the country’s biggest income generators, has plummeted leaving it in an economically weakened state. This content is intended for personal and non-commercial use only. More recently an all-out military style attack by ISIS was carried on Ben Gardane, a Tunisian city on the Libyan border.

How To 50
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Why Public Health Organizations Should Partner with Academic Institutes - SPONSOR CONTENT FROM QATAR FOUNDATION

Harvard Business Review

Sidra also ushered in an era of medical tourism in Qatar when a prematurely-born baby was flown to Qatar from Kuwait for an emergency operation to correct a heart defect, at just 29 days old.