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The Future Is Where Brands Must Focus

Great Leadership By Dan

And the actions that these brands take to demonstrate their credibility must clearly illustrate a blend of corporate ethics and brand authenticity. But a problem that’s becoming ever more visible is that some organisations have made authenticity their marketing strategy, rather than a business one.

Brand 189
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The Trust Issue

Strategy Driven

This isn’t a marketing issue, this is a business-wide issue, involving every facet of the organisation, hence leadership being so important. The ‘actual’ difference between ethical brands with a moral code and those exposed as being without one, is increasingly a key factor in consumer brand adoption or rejection.

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Introducing 100 Coaches: Pay It Forward Champions

Marshall Goldsmith

Tammy Erickson – McKinsey award-winning author. Deepa Prahalad – Focused on design and emerging markets. Telisa Yancy – Chief Marketing Officer at American Family Insurance. Darek Lenart – Senior VP HR, Finance MasterCard. Martin Lindstrom – TIME – World’s 100 Most Influential People. Non-profit CEOs.

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Robo-Advisers Are Coming to Consulting and Corporate Strategy

Harvard Business Review

Robo-advisors, which were introduced in 2008 , are steadily eating up market share from their human counterparts much the way that Amazon and Netflix have taken share from Walmart and Regal Cinemas. Companies in every industry can benefit from making more data and algorithm-based decisions in areas of internal operations and finance.

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The Tempting of Rajat Gupta

Harvard Business Review

What makes the matter fascinating to industry watchers, approximately their equivalent of the Charlie Sheen supernova, is that Gupta served three terms as managing director of McKinsey & Co., There has been no suggestion that Gupta betrayed any client confidences in his McKinsey days. from 1994 to 2003. These are not criminal charges.

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SAC and the Strange Focus on Insider Trading

Harvard Business Review

First up was Galleon Group and its founder, Raj Rajaratnam, brought down in an investigation that also resulted in the conviction of former McKinsey chief and Goldman Sachs board member Rajat Gupta. Manne in his 1966 book, Insider Trading and the Stock Market. have centered on. insider trading by hedge funds.

Hedge 8
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What If Google Had a Hedge Fund?

Harvard Business Review

That's as true for a Walmart or a JCPenney as it is for a McKinsey & Co. Yes, this exercise will surface all manner of ethical — and possibly legal — conflicts and risks. Ignore Costly Market Data and Rely on Google Instead? These novel data opportunities indeed reflect "fundamental value." BIG DATA INSIGHT CENTER.

Hedge 15