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5 Practices to Safely Manage Your Personal & Professional Social Media

Chart Your Course

A joke made in poor taste or a strong viewpoint over a sensitive topic can even end a professional’s career. Mandy Edwards, founder of ME Marketing Services and B2C contributor, emphasizes that “ people unfollow businesses for posting too much.”

Media 100
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2020 Top CHRO List – The People Leaders To Watch

N2Growth Blog

These Human Resource leaders represent the top 25 human resources leaders shaping careers, culture, and talent at the world’s most innovative people driven companies. He began his career at the U.S. Those roles included; corporate marketing, on the Global B2C Strategy Team, Corporate Learning and Talent Development as the U.S.

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Improving Your Personal Brand as an Entrepreneur

Lead Change Blog

The following are the most important aspects of working on for increasing both B2B branding in addition to B2C branding. The question is, what are some concrete steps to improve your brand as an entrepreneur? A business client has different needs from a consumer client. Three ways to Improve your Business to Business Brand.

Brand 195
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Important Characteristics Every Business Owner Should Have

Strategy Driven

If you don’t have what it takes, you will fail in your business career. Whether your business is B2B or B2C, you will still be serving someone. In other careers, you always have people above you to look after you and check that you are doing things right. That is not true. Photo courtesy of Mish Sukharev. Motivation.

B2C 67
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Replacing the Sales Funnel with the Sales Flywheel

Harvard Business Review

I’ve been using the sales funnel for 28 years, my whole career. When I started my career, the most profitable application of force was in sales. All of these examples are B2C. If your business is B2C, the train is about to leave the station. clu/Getty Images. It was the right thing to do.

B2C 14
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Stop Treating B2B Customers Like Digital Novices

Harvard Business Review

Consumer-facing (B2C) companies like these and many others have long realized the power of online digital networks to address the questions or issues of their customers. Unfortunately, the few B2B companies that have responded to this reality by embracing customer networks usually have just copied a successful B2C formula.

B2B 8
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What to Do When You’re Returning to a Company You Used to Work For

Harvard Business Review

” Perhaps you originally left because you “felt dead-ended in your career and now have an opportunity to come back at a higher level.” “While my career path has not been a normal one, and I’m glad I left — I’ll never wonder ‘What if?’ She returned in 2015. And she did.

Company 13