Mobile Payments and the 'Wow' Factor: Q&A With Square CFO Sarah Friar
Harvard Business Review
JUNE 24, 2013
This area of innovation is where mobile payment companies want to play, especially in markets where such technology is less than ubiquitous. For the uninitiated, Square offers two technologies — a card reader for merchants to use, which is called Register, and the other a mobile interface for customers to pay, which is called Wallet.
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