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February 2020 Leadership Development Carnival

Lead Change Blog

Welcome to the February 2020 Leadership Development Carnival! We’re excited to share posts from leadership experts from around the globe on the topics of communication, development, engagement, team building, and more. Jeff Evans of Designed Learning shared Influencing Without Direct Control. Development. Communication.

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How Can I Increase Sales For My Business

Strategy Driven

Now that those days are gradually behind us, every business owner must develop strategies for generating sales. There are, however, viable strategies that you can incorporate into your business processes to acquire customers and drive sales. You can use influencer collaborations and paid ads to generate more sales for your business.

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Quantum Marketing

Eric Jacobson

You’ll learn how to : Replace advertising with better ways to efficiently engage consumers at scale. But most classical marketers have not kept pace with these developments, losing the plot overall. And an average consumer is a member of 15 loyalty programs -- many in competing categories. Hyper-personalize marketing with AI.

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Quantum Marketing

Eric Jacobson

You’ll learn how to : Replace advertising with better ways to efficiently engage consumers at scale. But most classical marketers have not kept pace with these developments, losing the plot overall. And an average consumer is a member of 15 loyalty programs -- many in competing categories. Hyper-personalize marketing with AI.

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Outsizing Strategies to Grow Your Business Potential

Skip Prichard

My research led me to develop the six-step process that allows companies to outsize: (Copyright Steve Coughran, Used by Permission). In other cases, a company might build an in-demand product or service but struggle to execute to customer expectations. Poor customer service is a killer of customer loyalty.

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Online Marketplace: New challenges to overcome

Strategy Driven

Instead, marketplaces are creating ecosystems for their customers. They are driving customers towards the business from all possible sides and earning customer loyalty by offering everything at one place on any channel. You can win this war with technical advancements and customer-friendly policies. To Conclude.

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Ford's Impressive Sustainability Strategy

Harvard Business Review

Buried beneath the pizzaz of high-profile PR announcements, Ford has developed what appears to be a broad, well-thought-out sustainability strategy. The 2011 Ford Explorer, for example, is using EcoBoost engine technology to improve fuel efficiency by 25%. from last year, I noticed a number of unusual things.