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Three practices of successful product managers

Lead on Purpose

A company’s success is ultimately a roll-up of all products and services selling for a profit. They focus on this marketing campaign or that new technology, and lose track of what’s most important. In most companies product managers have a lot of products and significant responsibilities. Know what works.

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Leadership and Product Management

Lead on Purpose

Product managers hold a unique position in the company: they depend on people from other groups, but they do not have managerial authority over those people (in most cases). Therefore, a product manager must earn the trust of people in the organization and influence them to do their jobs effectively and efficiently.

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Interview with the Cranky Product Manager

Lead on Purpose

For those of you not familiar with the Cranky PM, she is “a fictional product management professional at a fictional enterprise software vendor named DysfunctoSoft.&# She blogs about what she calls “fictional stories&# of product management and product marketing professionals. .&#

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Launching a new product

Lead on Purpose

Quite often much emphasis is placed on designing and developing products, and the actual launch goes unplanned (or under-planned) until it’s too late. What problems have you faced when trying to launch a new product? What effect did it have on the product launch?

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Guest Post: 10 Secrets of Effective Leaders

Lead on Purpose

– The Product Management Perspective: The ten actions above are important for successful product leadership. If you are leading a team of product managers, pay special attention to the following: #2: Goals point you and your team to the future. Build relationships of trust. Build relationships of trust.

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'Tis the Season for (Product) Camping

Lead on Purpose

Are you taking advantage of the many Product Camps or “Un-Conferences” offered this year? Product camps are a great place for product management professionals and leaders to step away from the day-to-day and engage in a day of learning and networking. Mike; “What are Product Camps and why should I attend?”

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Customer expectations

Lead on Purpose

They expect marketers to stop pitching things and start helping them understand how they can get what they need. They expect product managers to show them how their products can solve problems and help them succeed. Please see Product Marketing for Start-ups on the Product Management Pulse.

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