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Three practices of successful product managers

Lead on Purpose

They focus on this marketing campaign or that new technology, and lose track of what’s most important. In most companies product managers have a lot of products and significant responsibilities. Good product managers write understandable and timely requirements and prioritize them effectively.

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Leadership and Product Management

Lead on Purpose

Product managers hold a unique position in the company: they depend on people from other groups, but they do not have managerial authority over those people (in most cases). Their success depends on their ability to build consensus and inspire the other team members to do great things.

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Manager vs. ?

Lead on Purpose

Manager&# is an interesting title. An account manager is different from a store manager. Even within the title of “store manager&# the scope and breadth of responsibility varies widely. The manager of a 7-Eleven has significantly different responsibilities than the manager of a Costco store.

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Interview with the Cranky Product Manager

Lead on Purpose

For those of you not familiar with the Cranky PM, she is “a fictional product management professional at a fictional enterprise software vendor named DysfunctoSoft.&# She blogs about what she calls “fictional stories&# of product management and product marketing professionals. .&#

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Guest Post: 10 Secrets of Effective Leaders

Lead on Purpose

What’s more, with so many different personality styles on your team, finding leadership tactics that work across the board can be a challenge. Here are ten of the most proven tactics that have helped countless managers inspire their team to achieve greatness each and every day: Be a positive thinker. Grow your skills.

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Guest Post: The “General” Manager – Soldier Lessons for the.

Lead on Purpose

John Durfee is a Gulf War veteran and the marketing manager for Airsplat, the nation’s largest retailer of Airsoft Guns including Spring Airsoft Rifles.

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Customer expectations

Lead on Purpose

They expect marketers to stop pitching things and start helping them understand how they can get what they need. They expect product managers to show them how their products can solve problems and help them succeed. Please see Product Marketing for Start-ups on the Product Management Pulse.

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