Schmitt Related Topics 
HR Digest
MAY 3, 2021
From the vantage point of a lifelong career in human resources, Becky Schmitt talked with The HR Digest about the various programs which have put Cognizant on the global map as one of the top companies for star performers. Becky Schmitt: At Cognizant, we are working to create conditions where everyone can thrive.
Modern Servant Leader
JUNE 12, 2012
CC License, courtesy Dick Schmitt. At the same time, a solid, thick wall prevents you from seeing the outside world as well. How many windows should your building have? Do you plan to be more or less transparent and more or less vulnerable? The taller your structure, the better the view.
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leaderCommunicator
APRIL 3, 2018
Susan Schmitt! What do strategy, saddles and sequins all have in common? Susan is Senior Vice President of Human Resources for Rockwell Automation. She is leading the company’s efforts to build leadership capability and make Rockwell a place where employees are energized to do their best work and attract the very best talent.
First Friday Book Synopsis
FEBRUARY 23, 2011
Schmitt Free Press (1999) In an earlier book, Marketing Aesthetics (1997), co-authored with Alex Simonson, Schmitt argues that “most of marketing is limited because of its focus on features and benefits.&# Experiential Marketing: How to Get Customers to Sense, Feel, Think, Act, and Relate to Your Company and Brands Bernd H.
First Friday Book Synopsis
MAY 18, 2011
Our mattresses were made of corn shucks and soft gray Spanish moss that hung from the trees…. From the swamps we got soup turtles and baby alligators And from the woods we got raccoon, rabbit and possum. Mahalia Jackson, Movin’ On Up Richard Wright, the bard of the Great Migration, defected to the receiving station [.].
First Friday Book Synopsis
APRIL 14, 2011
Even the staid British publication The Economist recently claimed, “Innovation is now recognized as the single most important ingredient in any modern economy.” (Tom Kelley: The Ten Faces of Innovation) —— For the SMU Cox School of Business – Business Leadership Center, I recently presented my new session on innovation: Adaptation, (..)
First Friday Book Synopsis
JUNE 4, 2011
The Entertainment Economy: How Mega-Media Forces Are Transforming Our Lives Michael J. Wolf Crown Business (1999) Note: I read this book when it was first published and recently re-read it, curious to know how well its core concepts have held up since then. My conclusion is that they have held up very well. If anything, [.].
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