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2020 Top CHRO List – The People Leaders To Watch

N2Growth Blog

In the years that have passed, we’ve continued to expand and refine the list by looking for CHROs able to innovate and outperform their peers regardless of current market dynamics in play at the time. Remember, it’s the people and culture who enable technology and marketing success – not the other way around. ?.

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Microsoft Taxes Itself

Harvard Business Review

This week, Microsoft is announcing an unusual initiative that it hopes will change how the company operates: an internal fee on carbon. As Microsoft takes on more of its customers' operations through cloud-based services, reliance on the utility grid creates real operational and price risk (from outages and volatile prices).

Price 14
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How Tesla, Under Armour, and Sonos Do Branding

Harvard Business Review

And a large part of its success is tied to how it leverages technology in its products—and in its marketing. For example, Tesla did away with car dealers and moved customer interactions to an engaging web platform that contains all the information a prospective buyer would need, like car performance data and market comparisons.

Brand 8
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The Brief and Fascinating History of What You’re Wearing and Where It Gets Made

Harvard Business Review

Here, Try Some Nixon and Kimchi: How the Garment Industry Came to Bangladesh Planet Money I admit it: The reference to Nixon and kimchi in the headline got me to read it, but this piece on how Bangladesh came to be a world center for apparel manufacturing held my interest. They said, ''This kid is a fad.

CTO 8
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Sears Has Come Back from the Brink Before

Harvard Business Review

As the two markets homogenized into a general mass American market, focused mail-order retailers like Sears and Montgomery Ward saw sales and profits drop. Worthy pointed out in the book, The Shaping an American Institution: Robert E. We felt defeated and powerless.”.

Retail 9
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The Benefits of Hiring Your Best Customers

Harvard Business Review

I’m talking about the superconsumers who are inside your organization, working at every level: the fashionista who works in the mail room at the headquarters of an apparel company, or the finance manager who works for a pork brand and who eats three pounds of bacon in any given week. So find them, ask questions, and let them help you.

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5 Bad Reasons to Start a For-Profit Social Enterprise

Harvard Business Review

According to a recent JPMorgan/GIIN report , impact investors invested nearly $11 billion across 4,900 deals in 2013, up 250% from 2011. It’s easy to scan headlines and see undisciplined for-profit companies (take GM, American Apparel). Good Reason #3: To send a signal to key partners or others about the role of for-profit markets.