Harvard Business Review

JUNE 10, 2014

But, over time, most PR work focused on pitching journalists who worked for professional media organizations. Now, PR professionals are trying to figure out how to build relationships with members of actual publics, rather than solely with other paid professionals who see coordinating with corporate communicators as part of their day jobs.

PR 8

PR Public Relations Conflict of Interest Ethics 8

Harvard Business Review

AUGUST 4, 2017

The idea of boomerang employees — workers who voluntarily leave a job at an organization and then rejoin that same organization at a later date — is gaining more and more acceptance from hiring managers and in the labor force. The experience has also had a positive impact on how she manages. ” Onboard.

Company 13

Company PR Learning-by-Doing Maturity 13

Harvard Business Review

JANUARY 14, 2016

But Takata’s example is one of the many clear signs that managers who hone their visualization skills may increasingly find themselves in a position to change emphasis in a chart, leave out data, or add some data. I went a little further: The services here are for women, and the population of women changed between 2006 and 2013.

PR 8

PR Ethics Engineering Metrics 8

Harvard Business Review

JUNE 21, 2013

Most managers assume that customers love getting gifts, especially in front of other people. In fact, a survey of retail managers suggests that a majority think customers are happier getting preferential treatment in public than in private. It''s an attractive value proposition: It''s projected to be a big part of the 13.4%

Advertising 8

Advertising Video Ethics PR 8

Harvard Business Review

APRIL 3, 2015

Most brands are playing catch-up : in 2013 only 30% of brands had a dedicated customer service handle on Twitter, and only 10% of those brands with customer service handles reply to more than 70% of their mentions. As a consultant in PR and social media, I thought I knew. Despite these hurdles, some companies do manage to change.

Media 8

Media Airlines Travel Brand 8

Harvard Business Review

DECEMBER 18, 2012

A GreenBiz report indicated that progress had slowed or even regressed, but MIT and BCG also declared that sustainability had reached a "tipping point" with more companies putting sustainability "on the management agenda.". Five Questions For 2013. In reality, both views were right. economy commodity prices have become.

Supply Chain 11

Supply Chain Constraint P&L Energy 11