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The Difference Between Transformational and Operational Strategies

Six Disciplines

According to the McKinsey article " Brilliant Strategy, But Can You Execute? ", there were two basic kinds of strategies: transformational and operational. BOTTOMLINE: Companies should think about strategy in terms of what is possible for them - where their core competencies lie.

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Corporate Purpose: Monumental Change Starts With Your Leadership

CO2

A recent survey conducted by McKinsey found that 42% of millennial and Gen Z consumers cited purpose as the primary reason they switched brands. It’s more likely that they set out to meet an unmet need in the market. Core competency: What do we do well that helps us meet our stakeholders’ needs?

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Corporate Purpose: Monumental Change Starts With Your Leadership

CO2

A recent survey conducted by McKinsey found that 42% of millennial and Gen Z consumers cited purpose as the primary reason they switched brands. It’s more likely that they set out to meet an unmet need in the market. Used to set priorities around core competencies. Tangible and measurable.

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Stop Obsessing Over Intellectual Property Rights

Harvard Business Review

Mapping knowledge assets according to how structured and how diffused they are is the basis for developing a powerful knowledge-directed strategy based on strategic combinations among the quadrants we introduced in our last post : Bottom left: In this quadrant lie the company's core competencies.

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Help Us Innovate the Innovation Process

Harvard Business Review

In one recent McKinsey study, only 24% of respondents felt that their company wouldn't benefit from a more robust pipeline of new ideas. To that end, we're launching the HBR/McKinsey M-Prize: Innovating Innovation Challenge. Want some hard evidence? The innovation process is in need of some innovation itself.

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Three Cases of Better Corporate Philanthropy

Harvard Business Review

No wonder that a 2008 McKinsey survey found that only 20% of senior executives believe that their corporate philanthropy is effective in achieving social goals. To do this, Goldman used its competencies in understanding markets, convening needed expertise and business networks. Talk about "results" without measuring them.

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Use Pricing Strategy to Boost Sales

Harvard Business Review

McKinsey & Co. This will generate short term profits, but just as important, instills a core competency that helps to ensure the "right prices" in the future as the market environment evolves and new products are introduced. There are three reasons why "better pricing" should be your company's top priority.

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