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Performance Measurement

Strategy Driven

It turned out that the unit was driving profits by raising prices and cutting marketing and advertising expenditures. Higher prices and reduced advertising created an opening for competitors to take away market share, which they did. So while profits were rising and ROIC was high, market share was declining.

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CEOs, Get to Know Your Rivals

Harvard Business Review

He claimed that based on this insight he could anticipate their market moves one or even two steps in advance. I knew that meant he would be relatively focused on short-term results while mostly ignoring product development. He had recruited other quant experts, such as Norton, formerly of American Express.

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What It Takes to Become a Great Product Manager

Harvard Business Review

There are core competencies that every PM must have – many of which can start in the classroom – but most are developed with experience and good role models and mentoring. Performing market assessments. So, what should you consider if you’re thinking of pursuing a PM role? Running design sprints. Company Fit.

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Three Things that Actually Motivate Employees

Harvard Business Review

Getting them to market demands more than corporate systems can handle, so they must beg for IT upgrades, recruit and budget themselves, and even take on sales responsibilities to explain innovations to customers — which adds to the workload. As my HBS colleague Michael Norton shows in his book Happy Money , giving to others boosts happiness.

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How Can You Shield Your Small Business From Disaster?

Strategy Driven

We live in a data-driven society now, and unfortunately the illegal exchange of some of those details is big business on the black market. Start by making sure that you have the latest anti-virus and malware software installed with regular security patches – Norton even make this type of software specifically for small businesses.

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How Self-Service Kiosks Are Changing Customer Behavior

Harvard Business Review

I talked with Ryan Buell , an assistant professor at the Harvard Business School, who studies the intersection of operations and customer behavior. If you think about the places where we’re truly loyal, these are often places where we’ve had the opportunity to develop a relationship, right? ” So why the uptick?

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How to Work with a Bad Listener

Harvard Business Review

A colleague who doesn’t listen can also “have very negative consequences from an operational standpoint — there are often a lot of mistakes because projects don’t get executed correctly.” Today Ash provides leadership development for engineers. ” So it’s imperative to address the issue.

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