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Don’t EVER Doubt How Leadership Impacts the Employee Experience, Customer Experience, and Overall Brand Experience!

Eric Jacobson

Since 2002, Debbie has served as a judge for the Web Marketing Association’s annual web award competition. However, leaders and their brand marketing/marketing/PR teams must have a “social media strategy” that aligns with their overall marketing plan for response and engagement, or the communication with their audiences will fail.

Brand 65
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The IT Challenge of the London Olympics

Harvard Business Review

The amount of time it took to deliver the results to the global audience was, in fact, 30 times faster than the race itself—and at the same time, 15 other Olympic competitions were simultaneously having their results relayed. Together they develop a complete understanding of what the organizers, competitors, and audience expect.

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Marketing’s Mission: Make it Meaningfully Different

Harvard Business Review

Or consider the Mini Cooper, a car that reentered the US market in 2002 after an absence of 30 years. Our analysis of the annual reports for 49 corporate brands found that the strongest brands returned an average of 31 percent more operating profit as a proportion of revenues than those that lacked meaningful differentiation.

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6 Q Leadership

Great Leadership By Dan

Zenger and Folkman (2002) report that the top 10% of leaders produce five times as much net profit as the bottom 10 %, and twice as much as average leaders. TQ – Technical/Operational Quotient Top leaders know the business. They have the operational skills to make things happen. They are able to relate to diverse audiences.

Agility 120
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An Interview with Larry Spears, a Servant-Leadership Legend

Modern Servant Leader

Larry : You know, it’s my belief, and it has also been my own experience, that there there is no place that servant-leadership cannot operate. To see that the way they’ve been functioning and operating is not a good way to be in relationship with other people. Have you ever come across an area like that?

Greenleaf 125
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The Book That Will Change Your Travel Life

CO2

The last time I flew in coach was 2002. Travel agents and agencies are operating in an antiquated model that only focuses on price and are not in touch with what today’s business traveler really is looking for in business travel. Who is your audience? Within a year, I was doing ten trips on the same budget.

Travel 98
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An Interview with Larry Spears, a Servant-Leadership Legend

Modern Servant Leader

Larry : You know, it’s my belief, and it has also been my own experience, that there there is no place that servant-leadership cannot operate. To see that the way they’ve been functioning and operating is not a good way to be in relationship with other people. Have you ever come across an area like that?

Greenleaf 100